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Ayurvedic Healthcare Market Size, Industry Analysis Report By Type (Healthcare Products, Personal Care Products), By Application (Men, Women, Babies), By Distribution Channel (Pharmacy & Drug Stores, Direct Selling, Internet Retailing, Departmental Stores) & Region – Forecasts By 2033

  • PUBLISHED ON
  • 2024-08-10
  • NO OF PAGES
  • 267
  • CATEGORY
  • Healthcare & Life Sciences

Market Overview

The global ayurvedic healthcare market was valued at USD 7,234 million in 2022 and is estimated to reach a value of USD 24,652 Million by 2033 with a CAGR of 16.5% during the forecast period. Due to the increased demand for various ayurvedic products to promote immunity, the market for alternative treatments, such as Ayurveda, has been growing in the context of COVID-19.

Report Scope

Report Attributes

Description

Market Size in 2022

USD 7,234 Million

Market Forecast in 2031

USD 24,652 Million

CAGR % 2023-2031

16.5%

Base Year

2022

Historic Data

2019-2021

Forecast Period

2023-2033

Report USP

Production, Consumption, company share, company heatmap, company production capacity, growth factors and more

Segments Covered

Type, Application and Region

Regional Scope

North America, Europe, APAC, South America and Middle East and Africa

Country Scope

U.S.; Canada; U.K.; Germany; France; Italy; Spain; Benelux; Nordic Countries; Russia; China; India; Japan; South Korea; Australia; Indonesia; Thailand; Mexico; Brazil; Argentina; Saudi Arabia; UAE; Egypt; South Africa; Nigeria

Key Companies

Basic Ayurveda Limited, Sri Sri Ayurveda (Tattva), Natreon Inc. , Biobaxy Technologies, Dabur India Limited, Planet Ayurveda, Herbal Hills, Arvincare, Patanjali Ayurved, Himalaya Drug, Maharishi Ayurveda Products, AuroPharma,

According to a research released in August 2020, demand for honey has increased by 45 percent, chyawanprash by 85 percent, and turmeric by 40 percent at ayurvedic stores since March. The Ministry of AYUSH's instructions to combat COVID-19 have sparked a lot of interest in these items. In addition, the Gujarat health department claimed in August 2020 that since March 2020, when the COVID-19 outbreak began, they have supplied the homoeopathic medicine Arsenicum Album-30 as a preventive treatment to about 3.48 crore people, or more than half of the state's population.

When compared to other synthetic items, these treatments are more cost-effective. India is becoming one of the world's leading exporters of complementary and alternative medicines. The United States and European countries such as Germany and France are major export destinations.  The Indian government continues to assist the business by investing in AYUSH scientific research and developing the required infrastructure and regulatory framework to manage this system of treatment. The impact of this driver is estimated to have moderate impact in short term and high impact over medium to long term.

Ayurvedic medicine is a type of medicine that originated in India and has been used in clinical settings for decades. The segment is being pushed by the government's growing initiative to support ayurvedic medicine in India, as well as the growing popularity of these systems of treatment around the world.

The National Health Mission and National Health Policy-2017 were passed by the Indian government in 2017 to promote and enhance the ayurveda sector, including financial support, infrastructure development, and medicine delivery to dispensaries and hospitals around the country.

In November 2020, the World Health Organization (WHO) chose India to host a traditional medicine centre to advance Ayurveda research, education, and awareness. Following the declaration, the Indian government opened the Institute of Teaching and Research in Ayurveda (ITRA) in Jamnagar (Gujarat) and the National Institute of Ayurveda (NIA) in Jaipur, both of which are Ayurveda institutes.

Furthermore, the government is emphasising on R&D and promoting market expansion. IIT Delhi and the All India Institute of Ayurveda, for example, inked an MoU in January 2020 to research the medicinal effects of herbal formulations and wellbeing. For the next two years, the government has planned seven cooperation focused on various Ayurvedic formulations.

As a result of all of these developments, the market under consideration is expected to grow at a favourable rate throughout the forecast period.

The impact of this driver is estimated to have moderate impact in short term and high impact over medium to long term.

Type Insights

Healthcare Products segment is projected to create a total absolute $ opportunity of USD 8,762.11 million between 2021 to 2030. Healthcare Products segment is expected to expand at CAGR of 15.7% during the forecast period. Personal Care Products segment is projected to create a total absolute $ opportunity of USD 4,880.44 million between 2021 to 2030. Personal Care Products segment is expected to expand at CAGR of 17.1% during the forecast period.

Others segment is projected to create a total absolute $ opportunity of USD 4,756.93 million between 2021 to 2030. Others segment is expected to expand at CAGR of 17.4% during the forecast period.

Major Companies

Basic Ayurveda Limited

Sri Sri Ayurveda (Tattva)

Natreon Inc.

Biobaxy Technologies

Dabur India Limited

Planet Ayurveda

Herbal Hills

Arvincare

Patanjali Ayurved

Himalaya Drug

Maharishi Ayurveda Products

AuroPharma

Application Insights

Women segment is projected to create a total absolute $ opportunity of USD 8,453.25 million between 2021 to 2030. Women segment is expected to expand at CAGR of 15.9% during the forecast period. Men segment is projected to create a total absolute $ opportunity of USD 4,907.97 million between 2021 to 2030. Men segment is expected to expand at CAGR of 15.9% during the forecast period. Babies segment is projected to create a total absolute $ opportunity of USD 5,038.27 million between 2021 to 2030. Babies segment is expected to expand at CAGR of 18.2% during the forecast period.

Regional Insights

United States is projected to create a total absolute $ opportunity of USD 2,204.42 million between 2021 to 2030. The United States is expected to expand at CAGR of 16.5% during the forecast period. Canada is projected to create a total absolute $ opportunity of USD 1,110.39 million between 2021 to 2030. The Canada is expected to expand at CAGR of 18.1% during the forecast period.

Mexico is projected to create a total absolute $ opportunity of USD 357.15 million between 2021 to 2030. The Mexico is expected to expand at CAGR of 19.2% during the forecast period. Healthcare Products segment is projected to create a total absolute $ opportunity of USD 1,714.52 million between 2021 to 2030. Healthcare Products segment is expected to expand at CAGR of 16.3% during the forecast period.

Personal Care Products segment is projected to create a total absolute $ opportunity of USD 561.76 million between 2021 to 2030. Personal Care Products segment is expected to expand at CAGR of 18.8% during the forecast period.

Competitive Analysis

Some of the major companies operating within the market are Basic Ayurveda Limited, Sri Sri Ayurveda (Tattva), Natreon Inc. , Biobaxy Technologies, Dabur India Limited, Planet Ayurveda, Herbal Hills, Arvincare, Patanjali Ayurved, Himalaya Drug, Maharishi Ayurveda Products, AuroPharma.

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By Type

Healthcare Products

Personal Care Products

Others

By Application

Women

Men

Babies

By Region

North America

·         U.S.

·         Canada

·         Mexico

Europe

·         Germany

·         France

·         U.K

·         Italy

·         Russia

·         Spain

·         Rest Of Europe

Asia Pacific

·         China

·         Japan

·         India

·         Australia

·         Korea

·         Rest Of APAC

South America

·         Brazil

·         Argentina

·         Colombia

·         Rest of the South America

Middle East & Africa

·         UAE

·         KSA

·         South Africa

·         Egypt

·         Turkey

·         Israel

·         Rest Of MEA

1. Global Ayurvedic Healthcare Market Introduction and Market Overview

1.1. Objective of the Market Research Study

1.2. Ayurvedic Healthcare Market Definition & Description

1.3. Research Data Parameters & Reporting Timelines

1.3.1. Historical Data Reporting Years – 2020 to 2021

1.3.2. Projected Data Reporting Years – 2022 to 2033

1.3.3. Reporting Data Parameters – Value (US$ Million)

1.4. Global Ayurvedic Healthcare Market Scope and Market Estimation

1.4.1. Global Ayurvedic Healthcare Overall Market Size (US$ Million), Market CAGR (%), Market Estimates & Forecast (2020 to 2033)

1.4.2. Global Ayurvedic Healthcare Market Revenue Share (%) and Growth Rate (Y-o-Y) from 2020 to 2033

1.5. Ayurvedic Healthcare Market Segmentation

1.5.1. Product Type of Global Ayurvedic Healthcare Market

1.5.2. Application of Global Ayurvedic Healthcare Market

1.5.3. Distribution Channel of Global Ayurvedic Healthcare Market

1.5.4. Key Regions of Global Ayurvedic Healthcare Market

 

2. Global Ayurvedic Healthcare Market - Executive Summary

2.1. Global Ayurvedic Healthcare Market – Summary & Snapshot

2.2. Global Ayurvedic Healthcare Market, By Product Type (US$ Million)

2.3. Global Ayurvedic Healthcare Market, By Application (US$ Million)

2.4. Global Ayurvedic Healthcare Market, By Distribution Channel (US$ Million)

2.5. Global Ayurvedic Healthcare Market, By Geography (US$ Million)

2.6. Global Ayurvedic Healthcare Market Outlook & Future Opportunities

 

3. Ayurvedic Healthcare Market Trends, Outlook, and Factors Analysis

3.1. Global Ayurvedic Healthcare Market Industry Development Trends under COVID-19 Outbreak

3.1.1. Global COVID-19 Status Overview

3.1.2. Influence of COVID-19 Outbreak on Global Ayurvedic Healthcare Market Industry Development

3.1.3. Pre & Post COVID-19 Trends and Scenarios

3.2. Ayurvedic Healthcare Market Dynamics (Growth Impacting Factors & Rationales)

3.2.1. Drivers

3.2.1.1. Rising awareness among the population about the side effects of allopathic medicines

3.2.1.2. Expanding medical tourism is also contributing to boost the growth of the market

3.2.2. Restraints

3.2.2.1. Factors such as lack of optimum therapeutics, lack of a killer instinct in the Ayurvedic industry, and stringent regulations are the potential restraints hampering the overall growth of the market

3.2.3. Opportunities

3.2.3.1. The continuous developments in technologies, practical developments in Ayurvedic medicines, and untapped potential in emerging markets offer favorable growth opportunities.

3.2.4. Impact Analysis of Drivers and Restraints

3.3. Ecosystem/ Value Chain Analysis

3.4. Porter’s Five Forces Analysis

3.5. SWOT Analysis

3.6. PEST Analysis

3.7. Average Selling Prices and Pricing Trends Analysis of Ayurvedic Healthcare Market

3.8. Technological Roadmap

3.9. Key Investment Pockets of Ayurvedic Healthcare Market

3.9.1. By Product Type

3.9.2. By Application

3.9.3. By Distribution Channel

3.9.4. By Regions

 

4. Global Ayurvedic Healthcare Market: Estimates & Historic Trend Analysis (2020 to 2021)

4.1. Global Ayurvedic Healthcare Market, 2020 – 2021 (US$ Million)

4.2. Global Ayurvedic Healthcare Market, By Product Type, 2020 to 2021 (US$ Million)

4.3. Global Ayurvedic Healthcare Market, By Application, 2020 to 2021 (US$ Million)

4.4. Global Ayurvedic Healthcare Market, By Distribution Channel, 2020 to 2021 (US$ Million)

4.5. Global Ayurvedic Healthcare Market, By Region, 2020 to 2021 (US$ Million)

 

5. Global Ayurvedic Healthcare Market Estimates & Forecast Trend Analysis, by Product Type

5.1. Global Ayurvedic Healthcare Market Share (%) Estimates and Forecasts, by Product Type, 2022 & 2033

5.2. Global Ayurvedic Healthcare Market Revenue (US$ Million) Estimates and Forecasts, by Product Type, 2022 to 2033

5.2.1. Ayurvedic Nutraceuticals

5.2.2. Ayurvedic Medicines

5.2.3. Dietary Supplements

5.2.4. Others

 

6. Global Ayurvedic Healthcare Market Estimates & Forecast Trend Analysis, by Application

6.1. Global Ayurvedic Healthcare Market Share (%) Estimates and Forecasts, by Application, 2022 & 2033

6.2. Global Ayurvedic Healthcare Market Revenue (US$ Million) Estimates and Forecasts, by Application, 2022 to 2033

6.2.1. Skin Diseases

6.2.2. Cardiovascular

6.2.3. Autoimmune Diseases

6.2.4. Cancer

6.2.5. Mental Health

6.2.6. Nervous System Disorders

6.2.7. Respiratory Disorders

6.2.8. Other Applications

 

7. Global Ayurvedic Healthcare Market Estimates & Forecast Trend Analysis, by Distribution Channel

7.1. Global Ayurvedic Healthcare Market Share (%) Estimates and Forecasts, by Distribution Channel, 2022 & 2033

7.2. Global Ayurvedic Healthcare Market Revenue (US$ Million) Estimates and Forecasts, by Distribution Channel, 2022 to 2033

7.2.1. Pharmacy & Drug Stores

7.2.2. Direct Selling

7.2.3. Internet Retailing

7.2.4. Departmental Stores

7.2.5. Other Distribution Channels

 

8. Global Ayurvedic Healthcare Market Analysis and Forecast, by Region

8.1. Global Ayurvedic Healthcare Market Share (%) Estimates and Forecasts, by Region, 2022 & 2033

8.2. Global Ayurvedic Healthcare Market Revenue (US$ Million) Estimates and Forecasts, by Region, 2022 to 2033

8.2.1. North America

8.2.2. Europe

8.2.3. Asia Pacific

8.2.4. Middle East and Africa

8.2.5. Latin America

 

9. North America Ayurvedic Healthcare Market: Estimates & Forecast Trend Analysis

9.1. North America Ayurvedic Healthcare Market Assessments & Key Findings

9.2. North America Ayurvedic Healthcare Market Share (%) Estimates and Forecasts, 2022 & 2033

9.3. North America Ayurvedic Healthcare Market Size Estimates and Forecast (US$ Million) (2022 to 2033)

9.3.1. By Product Type

9.3.2. By Application

9.3.3. By Distribution Channel

9.3.4. By Major Country

9.3.4.1. The U.S.

9.3.4.2. Canada

 

10. Europe Ayurvedic Healthcare Market: Estimates & Forecast Trend Analysis

10.1. Europe Ayurvedic Healthcare Market Assessments & Key Findings

10.2. Europe Ayurvedic Healthcare Market Share (%) Estimates and Forecasts, 2022 & 2033

10.3. Europe Ayurvedic Healthcare Market Size Estimates and Forecast (US$ Million) (2022 to 2033)

10.3.1. By Product Type

10.3.2. By Application

10.3.3. By Distribution Channel

10.3.4. By Major Country

10.3.4.1. Germany

10.3.4.2. The U.K.

10.3.4.3. France

10.3.4.4. Italy

10.3.4.5. Spain

10.3.4.6. Rest of Europe (includes all other European countries)

 

11. Asia Pacific Ayurvedic Healthcare Market: Estimates & Forecast Trend Analysis

11.1. Asia Pacific Ayurvedic Healthcare Market Assessments & Key Findings

11.2. Asia Pacific Ayurvedic Healthcare Market Share (%) Estimates and Forecasts, 2022 & 2033

11.3. Asia Pacific Ayurvedic Healthcare Market Size Estimates and Forecast (US$ Million) (2022 to 2033)

11.3.1. By Product Type

11.3.2. By Application

11.3.3. By Distribution Channel

11.3.4. By Major Country

11.3.4.1. China

11.3.4.2. Japan

11.3.4.3. India

11.3.4.4. ASEAN

11.3.4.5. South Korea

11.3.4.6. Rest of Asia Pacific (includes all other Asia Pacific countries)

 

12. Middle East & Africa Ayurvedic Healthcare Market: Estimates & Forecast Trend Analysis

12.1. Middle East & Africa Ayurvedic Healthcare Market Assessments & Key Findings

12.2. Middle East & Africa Ayurvedic Healthcare Market Share (%) Estimates and Forecasts, 2022 & 2033

12.3. Middle East & Africa Ayurvedic Healthcare Market Size Estimates and Forecast (US$ Million) (2022 to 2033)

12.3.1. By Product Type

12.3.2. By Application

12.3.3. By Distribution Channel

12.3.4. By Major Country

12.3.4.1. GCC

12.3.4.2. South Africa

12.3.4.3. Egypt

12.3.4.4. Rest of Middle East & Africa (includes all other Middle East & Africa countries)

 

13. Latin America Ayurvedic Healthcare Market: Estimates & Forecast Trend Analysis

13.1. Latin America Market Assessments & Key Findings

13.2. Latin America Ayurvedic Healthcare Market Share (%) Estimates and Forecasts, 2022 & 2033

13.3. Latin America Ayurvedic Healthcare Market Size Estimates and Forecast (US$ Million) (2022 to 2033)

13.3.1. By Product Type

13.3.2. By Application

13.3.3. By Distribution Channel

13.3.4. By Major Country

13.3.4.1. Brazil

13.3.4.2. Mexico

13.3.4.3. Rest of Latin America (includes all other Latin America countries)

 

14. Competitive Landscape

14.1. Ayurvedic Healthcare Market Revenue Share Analysis (%), by Major Players (2021)

14.2. Ayurvedic Healthcare Market Competition Matrix, by Leading Players

14.3. Ayurvedic Healthcare List of Emerging, Prominent and Leading Players

14.4. Major Mergers & Acquisitions, Partnership, Joint Venture, Expansions, Deals, Recent Developments, etc.

 

15. Company Profiles

15.1. Amrutanjan Healthcare Limited

15.1.1. Company Overview & Insights

15.1.2. Financial Performance

15.1.3. Product / Service Portfolio

15.1.4. Geographical Footprint & Share

15.1.5. Strategic Initiatives & Key Developments

*Similar details would be provided for all the players mentioned below

15.2. Maxcure Nutracedics Ltd

15.3. Lotus Herbals

15.4. Shree Dhootapapeshwar Ltd.

15.5. Dabur India Ltd

15.6. Zandu Pharmaceuticals Works Ltd.

15.7. Shree Baidyanath Ayurved Bhawan Pvt. Ltd

15.8. Patanjali Ayurved Limited

15.9. The Himalaya Drug Company

15.10. Charak Pharma

15.11. Others

 

16. Assumptions and Research Methodology

16.1. Data Mining

16.2. Secondary Research

16.3. Primary Research

16.4. Subject Matter Expert Advice

16.5. Quality Check

16.6. Final Review

16.7. Data Triangulation

16.8. Bottom-Up Approach

16.9. Top Down Approach

16.10. Research Flow

16.11. Key Insights from Industry Experts

16.12. Data Sources

16.13. Assumptions

16.14. Limitations

 

17. Conclusions and Recommendations

17.1. Key Research Findings and Conclusion

17.2. Key Insights & Recommendations from Analysts

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Market Research Process




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To mitigate risks that can impact project success, we deploy the follow project delivery best practices:
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Case Study- Automotive Sector

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The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research

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Conclusion

The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2033.

Frequently Asked Questions

What is the market size and growth projections?

The global ayurvedic healthcare market was valued at USD 7,234 million in 2022 and is estimated to reach a value of USD 24,652 Million by 2033 with a CAGR of 16.5% during the forecast period.

What are the drivers shaping various markets?

Ayurvedic medicine is a type of medicine that originated in India and has been used in clinical settings for decades. The segment is being pushed by the government's growing initiative to support ayurvedic medicine in India, as well as the growing popularity of these systems of treatment around the world.

Who are the key competitors of market Players?

Some of the major players operating within the market are Basic Ayurveda Limited, Sri Sri Ayurveda (Tattva), Natreon Inc. , Biobaxy Technologies, Dabur India Limited, Planet Ayurveda, Herbal Hills, Arvincare, Patanjali Ayurved, Himalaya Drug, Maharishi Ayurveda Products, AuroPharma,

What are the top performing segments, and countries / regions of each of the markets?

Ayurvedic medicine is a type of medicine that originated in India and has been used in clinical settings for decades. The segment is being pushed by the government's growing initiative to support ayurvedic medicine in India, as well as the growing popularity of these systems of treatment around the world.

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