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Sales Performance Management (SPM) Market Size, Industry Analysis By Solution (Sale Analytics, Territory Management, Incentive Compensation Management, Sales Planning And Monitoring), By Deployment (On Premise And Cloud Based), By Service (Consulting Services, Training And Support Services, Managed Services), By End User (Smes And Large Enterprises), By Industry Vertical (BFSI, Healthcare, Retail, Travel & Hospitality, IT And Telecom, Energy & Utilities, Transportation & Logistics) & Region - Forecast

  • PUBLISHED ON
  • 2024-02-08
  • NO OF PAGES
  • 257
  • CATEGORY
  • Information Communication & Technology

 

Global Sales Performance Management (SPM) Market Analysis by Solution, Deployment, End Users, Industry Vertical, Region and segments forecast till 2033

 

Market Overview

The global sales performance management (SPM) market was worth USD 1,500 million in 2022 and is poised to register a CAGR of 14.9% over 2023-2033, thereby amassing a valuation of USD 6,020 million by end of the assessment timeframe.

 

Report Scope

Report Attributes

Description

Market Forecast in 2022

USD 1,500 million

Market Forecast in 2033

USD 6,020 million

CAGR % 2023-2033

14.9%

Base Year

2022

Historic Data

2020-2021

Forecast Period

2023-2033

Report USP

Product, end-user industry, company share, company heatmap, company Capacity Technology Product capacity, growth factors and more

Key Companies

SAP SE, IBM Corporation, Varicent, Oracle Corporation, NetSuite, Nice Systems Ltd., Anaplan, InnoVyne, Iconixx, Incentive Solutions, Ascent Cloud, and Salesforce.com, Inc.

 

Global Sales Performance Management (SPM) Market- Description

Sales performance management refers to a wide array of analytical and operational functions which facilitates the automation of back-office sales operations. These practices are implemented to establish sales transparency and enhance the productivity of an organization. The complete process includes training, developing, tracking, and monitoring every employee’s progress to enable them to set their growth goals. SPM tools are further used to align stakeholders across the overall sales functions encompassing incentive design, capacity planning, and sales projection.

The rising focus of organizations to automate their sales process so as to enhance transparency and visibility is primarily augmenting the outlook of this marketplace. Furthermore, escalating demand for metric-driven sales, rapid industrialization, and increasing firm mobility to proper agent engagement and performance are positively swaying the dynamics of this industry sphere.

 

Also, the surging requirement for efficient measurement and monitoring of sales-based functions across enterprises is adding momentum to the expansion of this business vertical. On the contrary, the absence of cognizance regarding the advantages of SPM solutions is hindering the remuneration scope of this industry vertical.

 

Global Sales Performance Management (SPM) Market: Key Trends

·         Rising Automation of Sales Operations to Enhance Visibility to Augment the Market Outlook

Sales departments are under continuous burden for automating incentive and compensation plans, sale quotas, and territory identification with the integration of digital tools across workplaces. The deployment of SPM solutions offers fast-paced and a 360-degree view of the complete SPM processes to both representatives and supervisors and assists them in proactively eliminating variable pay anomalies and increasing productivity. 

 

·         Growing Adoption of Audio-Video Conferencing Tools for Sales-Based Communications to Aid Industry Expansion

With widespread developments in the SPM market, various providers have increased their investments in audio-video conferencing tools or Application Programming Interfaces (APIs) to facilitate customer-agent engagements and gather live interactions to determine sales opportunities and make informed decisions.

 

Global Sales Performance Management (SPM) Market: Segmental Assessment

By Solution:

• Sale analytics

• Territory management

• Incentive compensation management

• Sales planning and monitoring

• Others

The sales planning and monitoring segment is poised to amass notable gains over 2023-2033. This is driven by the rising demand to automate sales operations so as to enable stakeholders to make informed decisions. 

 

By Deployment:

• On-Premise 

• Cloud Based

The on-premise segment is anticipated to garner notable returns over the assessment timeframe attributed to the high demand to customize solutions as per business needs.

 

By Service:

• Consulting services

• Training and support services,

• Managed services

• Others

 

By End User:

• SMEs

• Large enterprises

The SMEs segment is likely to grow with a high CAGR over the stipulated time period due to the rising emphasis of small-scale organizations to automate their functions so as to reduce the overall operational expenditure.

 

By Industry Vertical:

• BFSI

• Healthcare

• Retail

• Travel & Hospitality

• IT and Telecom

• Energy & Utilities

• Transportation & logistics

• Others

The BFSI segment is expected to capture a high revenue share over the estimated duration owing to the surging requirement to manage complicated incentive compensation calculations.

 

Global Sales Performance Management (SPM) Market: Geographical Landscape

North America, the Middle East & Africa, Europe, Latin America, and Asia Pacific are the major regions characterizing the geographical ambit of this business vertical. Among these, North America is projected to showcase lucrative growth trends over 2023-2033. This is attributable to the widespread economic development, rising adoption if innovative technologies in workplaces, and presence of noteworthy market players.

 

Global Sales Performance Management (SPM) Market: Recent Developments

·         Notably, in March 2021, Xactly announced the acquisition of TopOPPS to diversify its service portfolio and strengthen its global presence.

 

Global Sales Performance Management (SPM) Market: Key Companies

·         SAP SE

·         IBM Corporation

·         Varicent

·         Oracle Corporation

·         NetSuite

·         Nice Systems Ltd.

·         Anaplan

·         InnoVyne

·         Iconixx

·         Incentive Solutions

·         Ascent Cloud

·         Salesforce.com, Inc.

·         Others

 

Global Sales Performance Management (SPM) Market: Regional Scope

North America

·         U.S.

·         Canada

·         Mexico

Europe

·         U.K.

·         Germany

·         France

·         Italy

·         Spain

·         Rest of Europe

Asia Pacific

·         China

·         India

·         Japan

·         South Korea

·         Australia

·         Rest of Asia Pacific

South America

·         Brazil

·         Argentina

·         Rest of South America

Middle East and Africa

·         Saudi Arabia

·         UAE

·         Egypt

·         South Africa

·         Rest of Middle East and Africa

 

Why to buy this Report?

Market research: The report provides valuable insights into market trends, growth opportunities, and competitive landscapes. By reading a technology report, businesses and investors can gain a better understanding of the market they are operating in or considering entering, and make more informed decisions based on data and analysis.

Competitive analysis: The report reports provide detailed information on competitors' strengths, weaknesses, and strategies, which can help businesses identify potential threats and opportunities in the market.

Innovation: The report provides insights into emerging technologies and trends, which can help businesses stay up-to-date with the latest developments and make informed decisions about where to invest their resources.

Due diligence: The report can be used by investors and acquirers as part of their due diligence process when considering investing in or acquiring a technology company. These reports can provide valuable information on the company's financials, technology, market position, and other key factors.

1.    Global Sales Performance Management (SPM) Market Introduction and Market Overview

1.1.  Objectives of the Study

1.2.  Sales Performance Management (SPM) Market  Definition & Description

1.3.  Global Sales Performance Management (SPM) Market Scope and Market Estimation

1.3.1.     Global Sales Performance Management (SPM) Market Size, Revenue (US$ Mn), Market CAGR (%), Market forecast (2023-2033)

1.3.2.     Global Sales Performance Management (SPM) Market Revenue Share (%) and Growth Rate (Y-o-Y) from 2019-2033

1.4.  Market Segmentation

1.4.1.     Solutions of Global Sales Performance Management (SPM) Market

1.4.2.     Service of Global Sales Performance Management (SPM) Market

1.4.3.     End User of Global Sales Performance Management (SPM) Market

1.4.4.     Industry Vertical of Global Sales Performance Management (SPM) Market

1.4.5.     Region of Global Sales Performance Management (SPM) Market

 

2.    Executive Summary

2.1.  Global Sales Performance Management (SPM) Market Industry Trends under COVID-19 Outbreak

2.1.1.     Global COVID-19 Status Overview

2.1.2.     Influence of COVID-19 Outbreak on Global Sales Performance Management (SPM) Market Industry Development

2.2.  Market Dynamics

2.2.1.     Drivers

2.2.2.     Limitations

2.2.3.     Opportunities

2.2.4.     Impact Analysis of Drivers and Restraints

2.3.  Pricing Trends Analysis & Average Selling Prices (ASPs)

2.4.  Key Mergers & Acquisitions, Expansions, JVs, Funding / VCs, etc.

2.5.  Porter’s Five Forces Analysis

2.5.1.     Bargaining Power of Suppliers

2.5.2.     Bargaining Power of Buyers

2.5.3.     Threat of Substitutes

2.5.4.     Threat of New Entrants

2.5.5.     Competitive Rivalry

2.6.  Value Chain / Ecosystem Analysis

2.7.  PEST Analysis

2.8.  Russia-Ukraine War Impacts Analysis

2.9.  Economic Downturn Analysis

2.10. Market Investment Opportunity Analysis (Top Investment Pockets), By Segments & By Region

 

3.    Global Sales Performance Management (SPM) Market  Estimates & Historical Trend Analysis (2020 - 2022)

 

4.    Global Sales Performance Management (SPM) Market  Estimates & Forecast Trend Analysis, By Solution

4.1.  Global Sales Performance Management (SPM) Market Revenue (US$ Mn) Estimates and Forecasts, By Solution, 2023 to 2033

4.1.1.     Sale analytics

4.1.2.     Territory management

4.1.3.     Incentive compensation management

4.1.4.     Sales planning and monitoring

4.1.5.     Others

 

5.    Global Sales Performance Management (SPM) Market  Estimates & Forecast Trend Analysis, By Service

5.1.  Global Sales Performance Management (SPM) Market Revenue (US$ Mn) Estimates and Forecasts, By Service, 2023 to 2033

5.1.1.     Consulting services

5.1.2.     Training and support services,

5.1.3.     Managed services

5.1.4.     Others

 

6.    Global Sales Performance Management (SPM) Market  Estimates & Forecast Trend Analysis, By End User

6.1.  Global Sales Performance Management (SPM) Market Revenue (US$ Mn) Estimates and Forecasts, By End User, 2023 to 2033

6.1.1.     SMEs

6.1.2.     Large enterprises

 

7.    Global Sales Performance Management (SPM) Market  Estimates & Forecast Trend Analysis, By Industry Vertical

7.1.  Global Sales Performance Management (SPM) Market Revenue (US$ Mn) Estimates and Forecasts, By Industry Vertical, 2023 to 2033

7.1.1.     BFSI

7.1.2.     Healthcare

7.1.3.     Retail

7.1.4.     Travel & Hospitality

7.1.5.     IT and Telecom

7.1.6.     Energy & Utilities

7.1.7.     Transportation & logistics

7.1.8.     Others

 

8.    Global Sales Performance Management (SPM) Market  Estimates & Forecast Trend Analysis, By Region

8.1.  Global Sales Performance Management (SPM) Market Revenue (US$ Mn) Estimates and Forecasts, By Region, 2023 to 2033

8.1.1. North America

8.1.2. Europe

8.1.3. Asia Pacific

8.1.4. Middle East & Africa

8.1.5. South America

 

9.    North America  Sales Performance Management (SPM) Market: Estimates & Forecast Trend Analysis

9.1.  North America Sales Performance Management (SPM) Market Assessments & Key Findings

9.1.1.     North America Sales Performance Management (SPM) Market Introduction

9.1.2.     North America Sales Performance Management (SPM) Market Size Estimates and Forecast (US$ Million) (2023 to 2033)

9.1.2.1.  By Solution

9.1.2.2.  By Service

9.1.2.3.  By End User

9.1.2.4.  By Industry Vertical

9.1.2.5.  By Country

9.1.2.5.1.   The U.S.

9.1.2.5.2.   Canada

9.1.2.5.3.   Mexico

 

10.  Europe  Sales Performance Management (SPM) Market: Estimates & Forecast Trend Analysis

10.1. Europe Sales Performance Management (SPM) Market Assessments & Key Findings

10.1.1.  Europe Sales Performance Management (SPM) Market Introduction

10.1.2.  Europe Sales Performance Management (SPM) Market Size Estimates and Forecast (US$ Million) (2023 to 2033)

10.1.2.1.  By Solution

10.1.2.2.  By Service

10.1.2.3.  By End User

10.1.2.4.  By Industry Vertical

10.1.2.5.  By Country

10.1.2.5.1.          Germany

10.1.2.5.2.          U.K.

10.1.2.5.3.          France

10.1.2.5.4.          Italy

10.1.2.5.5.          Spain

10.1.2.5.6.          Russia

10.1.2.5.7.          Rest of Europe

 

11.  Asia Pacific  Sales Performance Management (SPM) Market: Estimates & Forecast Trend Analysis

11.1. Asia Pacific Market Assessments & Key Findings

11.1.1.  Asia Pacific Sales Performance Management (SPM) Market Introduction

11.1.2.  Asia Pacific Sales Performance Management (SPM) Market Size Estimates and Forecast (US$ Million) (2023 to 2033)

11.1.2.1.  By Solution

11.1.2.2.  By Service

11.1.2.3.  By End User

11.1.2.4.  By Industry Vertical

11.1.2.5.  By Country

11.1.2.5.1.          China

11.1.2.5.2.          Japan

11.1.2.5.3.          India

11.1.2.5.4.          Australia

11.1.2.5.5.          South Korea

11.1.2.5.6.          ASEAN

11.1.2.5.7.          Rest of Asia Pacific

 

12.  Middle East & Africa  Sales Performance Management (SPM) Market: Estimates & Forecast Trend Analysis

12.1. Middle East & Africa Market Assessments & Key Findings

12.1.1.  Middle East & Africa  Sales Performance Management (SPM) Market Introduction

12.1.2.  Middle East & Africa   Sales Performance Management (SPM) Market Size Estimates and Forecast (US$ Million)  (2023 to 2033)

12.1.2.1.  By Solution

12.1.2.2.  By Service

12.1.2.3.  By End User

12.1.2.4.  By Industry Vertical

12.1.2.5.  By Country

12.1.2.5.1.  U.A.E.

12.1.2.5.2.  Saudi Arabia

12.1.2.5.3.  Egypt

12.1.2.5.4.  South Africa

12.1.2.5.5.  Rest of Middle East & Africa

 

13.  South America  Sales Performance Management (SPM) Market: Estimates & Forecast Trend Analysis

13.1. South America Market Assessments & Key Findings

13.1.1.  South America Sales Performance Management (SPM) Market Introduction

13.1.2.  South America Sales Performance Management (SPM) Market Size Estimates and Forecast (US$ Million) (2023 to 2033)

13.1.2.1.  By Solution

13.1.2.2.  By Service

13.1.2.3.  By End User

13.1.2.4.  By Industry Vertical

13.1.2.5.  By Country

13.1.2.5.1.  Brazil

13.1.2.5.2.  Argentina

13.1.2.5.3.  Colombia

13.1.2.5.4.  Rest of South America

 

14.  Competition Landscape

14.1. Global Sales Performance Management (SPM) Market Competition Matrix & Benchmarking, by Leading Players / Innovators / Emerging Players / New Entrants

14.2. Global Sales Performance Management (SPM) Market Concentration & Company Market Shares (%) Analysis, 2022

 

15.  Company Profiles

15.1.    SAP SE

15.1.1.    Company Overview & Key Stats

15.1.2.    Financial Performance & KPIs

15.1.3.    Product Portfolio

15.1.4.    Business Strategy & Recent Developments

* Similar details would be provided for all the players mentioned below 

15.2.    IBM Corporation

15.3.    Varicent

15.4.    Oracle Corporation

15.5.    NetSuite

15.6.    Nice Systems Ltd.

15.7.    Anaplan

15.8.    InnoVyne

15.9.    Iconixx

15.10. Incentive Solutions

15.11. Ascent Cloud

15.12. Salesforce.com, Inc

15.13. Others**

 

16.  Research Methodology

16.1. External Transportations / Databases

16.2. Internal Proprietary Database

16.3. Primary Research

16.4. Secondary Research

16.5. Assumptions

16.6. Limitations

16.7. Report FAQs

 

17.  Research Findings & Conclusion

 

Quality Assurance Process

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We Market Research senior executive is assigned to each consulting engagement and works closely with the project team to deliver as per the clients expectations.

Market Research Process




We Market Research monitors 3 important attributes during the QA process- Cost, Schedule & Quality. We believe them as a critical benchmark in achieving a project’s success.

To mitigate risks that can impact project success, we deploy the follow project delivery best practices:
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  • Assign a senior SR executive as QA Executive
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Case Study- Automotive Sector

One of the key manufacturers of automotive had plans to invest in electric utility vehicles. The electric cars and associated markets being a of evolving nature, the automotive client approached We Market Research for a detailed insight on the market forecasts. The client specifically asked for competitive analysis, regulatory framework, regional prospects studied under the influence of drivers, challenges, opportunities, and pricing in terms of revenue and sales (million units).

Solution

The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research

The second stage involved primary research in which several market players and automotive parts suppliers were contacted to study their viewpoint concerning the development of their market and production capacity, clientele, and product line. This stage concluded in a brief understanding of the competitive ecosystem and also glanced through the strategies and pricing of the companies profiled.

Market Estimates and Forecast

In the final stage of the study, market forecasts for the electric utility were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.

Case Study- ICT Sector

Business process outsourcing, being one of the lucrative markets from both supply- and demand- side, has appealed to various companies. One of the prominent corporations based out of Japan approached us with their requirements regarding the scope of the procurement outsourcing market for around 50 countries. Additionally, the client also sought key players operating in the market and their revenue breakdown in terms of region and application.


Business Solution

An exhaustive market study was conducted based on primary and secondary research that involved factors such as labor costs in various countries, skilled and technical labors, manufacturing scenario, and their respective contributions in the global GDP. A comparative study of the market was conducted from both supply- and demand side, with the supply-side comprising of notable companies, such as GEP, Accenture, and others, that provide these services. On the other hand, large manufacturing companies from them demand-side were considered that opt for these services.


Conclusion

The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2033.

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