Soil Moisture Sensor Market Size - By Sensors (Volumetric Soil Moisture Sensors and Soil Water Potential Sensors), By Connectivity (Wired and Wireless), By Application (Agriculture, Construction and Mining, Residential, Forestry, Landscaping and Ground Care, Research Studies, Sports, Weather Forecasting others) & Region – Forecasts By 2031

  • 2023-09-08
  • Electronics & Communication

Market Overview:

Soil Moisture Sensor Market was valued at USD 362.76 Million in 2022 and expected to grow at a CAGR of 14.2% during the forecast period. A Soil Moisture Sensor is an electronic device designed to measure the moisture content of soil or other growing media. These sensors are commonly used in agriculture, horticulture, environmental monitoring, and research to assess soil moisture levels, optimize irrigation, and make informed decisions about water management.

Soil moisture sensors operate on various principles, including capacitance, resistance, and time-domain reflectometry (TDR). Capacitance-based sensors are the most common and work by measuring changes in electrical capacitance as moisture content in the soil changes. Resistance-based sensors measure the electrical resistance between two electrodes in the soil.

Report Scope

Report Attributes


Soil Moisture Sensor Market Size in 2022

USD 362.76 Million

Market Forecast in 2031

USD 1,043.67 Million

CAGR % 2023-2031


Base Year


Historic Data


Forecast Period


Report USP

Production, Consumption, company share, company heatmap, company production capacity, growth factors and more

Segments Covered

Sensors, connectivity, application, region

Regional Scope

North America, Europe, APAC, South America and Middle East and Africa

Country Scope

U.S.; Canada; U.K.; Germany; France; Italy; Spain; Benelux; Nordic Countries; Russia; China; India; Japan; South Korea; Australia; Indonesia; Thailand; Mexico; Brazil; Argentina; Saudi Arabia; UAE; Egypt; South Africa; Nigeria

Key Companies

Toro Company; Campbell Scientific Inc.; Spiio; Sentek; METER Group, Inc. USA; Irrometer Company, Inc.; Acclima Inc.; IMKO Micromodultechnik GmbH; Spectrum Technologies, Inc.; E.S.I. Environmental Sensors Inc.




Measurement Range: Soil moisture sensor market can measure moisture content over a specific range, typically expressed as a percentage. The range varies depending on the sensor's design and intended application.

Installation: Soil moisture sensors are inserted into the soil at various depths, depending on the desired measurement depth. Multiple sensors can be installed at different depths to assess moisture profiles.

Data Output: Soil moisture sensors provide data in various formats, including analog voltage, digital signals, or through digital communication protocols such as I2C or UART. Some sensors also offer wireless data transmission capabilities.

Accuracy and Calibration: Accuracy is a crucial factor in soil moisture measurements. Sensors may require periodic calibration to ensure reliable readings, as factors like soil type and temperature can affect their performance.

Soil moisture sensor market find applications in agriculture, horticulture, forestry, and environmental science. Common uses include:

Irrigation management: To optimize water usage by delivering the right amount of water when and where it's needed.

Crop monitoring: To assess soil moisture conditions for various crops and prevent over- or under-watering.

Environmental monitoring: To study soil moisture levels in natural ecosystems, helping to understand climate change impacts and water availability.

Research: In scientific studies and experiments that require precise soil moisture data.

Efficient Water Management: Soil moisture sensors help conserve water resources by ensuring that irrigation is applied based on actual soil moisture needs, reducing over-irrigation and water waste.

Increased Crop Yield: Proper soil moisture management can improve crop health and yield, as water stress and waterlogging are minimized.

Environmental Conservation: Monitoring soil moisture levels in natural habitats can aid in preserving ecosystems and conserving water resources.

Covid-19 Impact:

The COVID-19 pandemic had a mixed impact on the Soil Moisture Sensor market, as it did with many industries. The extent of the impact varied depending on factors such as regional differences in pandemic severity, the specific application areas of soil moisture sensors, and the level of reliance on certain industries. Here's an overview of how the pandemic affected the Soil Moisture Sensor industry:

Positive Impacts:

Agricultural Resilience: Agriculture is a major application area for soil moisture sensors, and the pandemic highlighted the importance of efficient farming practices. Farmers sought technology solutions, including soil moisture sensors, to optimize water use and ensure consistent crop yields.

Environmental Monitoring: Environmental monitoring and research continued during the pandemic, as issues like climate change and water resource management remained a global priority. Soil moisture sensors played a role in these efforts, supporting ongoing data collection and analysis.

Research and Development: The pandemic prompted increased research into sustainable agriculture and environmental science, driving demand for soil moisture sensors for experimentation and data collection.

Negative Impacts:

Supply Chain Disruptions: The soil moisture sensor market faced supply chain disruptions, especially in the early stages of the pandemic. Shutdowns of manufacturing facilities and transportation restrictions affected the production and distribution of sensors.

Construction and Landscaping Slowdown: Some soil moisture sensors are used in construction and landscaping projects to monitor soil conditions. With lockdowns and economic uncertainty, these sectors experienced slowdowns, impacting sensor sales.

Delayed Projects: Many agriculture and environmental projects were delayed or postponed due to pandemic-related uncertainties and restrictions. This affected the immediate demand for soil moisture sensors.

Economic Downturn: The global economic downturn caused by the pandemic led to reduced budgets for agriculture, research, and environmental projects. This, in turn, affected investment in soil moisture sensors.

Mixed Impacts:

Remote Monitoring and Automation: The pandemic accelerated the adoption of remote monitoring and automation technologies. Soil moisture sensors, when integrated with these technologies, allowed for remote data collection and management, which was viewed positively by many industries.

Digital Transformation: Companies and organizations increasingly recognized the value of digital transformation during the pandemic. This included the use of sensor data for decision-making, which had a positive impact on the soil moisture sensor market.

COVID-19 pandemic had both positive and negative effects on the Soil Moisture Sensor industry. While it highlighted the importance of efficient agriculture and environmental monitoring, supply chain disruptions, economic challenges, and delays in projects tempered the immediate market growth. However, as the world adapts to new norms, the demand for soil moisture sensors is expected to rebound, especially as industries increasingly prioritize sustainable and data-driven practices.

Market Dynamics:


Water Scarcity Concerns: Increasing concerns about water scarcity and the need for efficient water management have driven the adoption of soil moisture sensors. These sensors help in conserving water resources by enabling precise irrigation control based on real-time soil moisture data.

Agricultural Efficiency: Agriculture is a major application area for soil moisture sensors. Farmers use these sensors to optimize irrigation schedules and improve crop yield and quality. The desire for increased agricultural productivity and sustainability is a significant driver.

Environmental Monitoring: Soil moisture sensors are essential for environmental monitoring and research, especially in studying climate change, soil health, and ecosystem dynamics. Researchers and environmental agencies rely on these sensors to collect data for analysis and decision-making.

Government Initiatives: Government policies and incentives promoting sustainable agriculture and water conservation contribute to the adoption of soil moisture sensors. Incentives may include subsidies for sensor installation or water-saving practices.

Advancements in Sensor Technology: Ongoing advancements in sensor technology have led to the development of more accurate and reliable soil moisture sensors. These innovations make it easier for end-users to trust and depend on the data provided by the sensors.

Precision Agriculture: The adoption of precision agriculture practices, which involve the use of technology for data-driven decision-making, has led to increased demand for soil moisture sensors. Precision agriculture aims to optimize resource use and reduce environmental impact.

Smart Farming: Soil moisture sensors are integral to smart farming systems, where data from sensors can be integrated into digital platforms for real-time monitoring and control. These systems help farmers make informed decisions about irrigation, fertilization, and pest control.

Urban Landscaping and Construction: Soil moisture sensors are used in landscaping and construction to monitor soil conditions and ensure proper foundation stability. The growth in urban development projects has contributed to the demand for these sensors.

Research and Development: Continuous research in agriculture, environmental science, and soil science drives the need for soil moisture data. Researchers rely on soil moisture sensors to collect data for experiments, modeling, and analysis.

Climate Change Mitigation: Soil moisture data is critical for understanding the impact of climate change on ecosystems and agricultural practices. As climate change concerns grow, the demand for soil moisture sensors in climate-related research increases.

Awareness of Sustainable Practices: Increasing awareness among farmers, landowners, and environmentalists about the importance of sustainable land management practices has led to a higher demand for soil moisture sensors.

Data-Driven Decision-Making: The trend toward data-driven decision-making in agriculture and environmental management has made soil moisture sensors indispensable tools for gathering critical data for analysis and planning.


Cost Constraints: Soil moisture sensors can be relatively expensive, especially high-precision and advanced models. The cost of deploying these sensors across large agricultural or environmental monitoring areas can be a significant barrier to adoption, particularly for small-scale farmers and organizations with limited budgets. Hence, high cost is anticipated to hinder the Soil Moisture Sensor market demand during the forecast period.

Calibration and Maintenance: Soil moisture sensors require periodic calibration to maintain accuracy. Regular maintenance is also necessary to ensure proper functioning. The need for technical expertise and the associated costs can be challenging for some users.

Sensor Accuracy and Variability: The accuracy of soil moisture sensors can be influenced by various factors, including soil type, temperature, and sensor placement. Variability in readings across different soil types and conditions can make data interpretation challenging.

Installation Complexity: Proper installation of soil moisture sensors is crucial for obtaining reliable data. Ensuring correct sensor placement at appropriate depths and locations can be a technical challenge, and incorrect installation can lead to inaccurate readings.

Sensor Durability: Soil moisture sensors are exposed to harsh environmental conditions, including moisture, temperature fluctuations, and physical damage. Ensuring the durability and longevity of sensors in the field can be a concern.

Compatibility with Existing Systems: Integrating soil moisture sensors into existing agricultural or environmental monitoring systems may require compatibility with specific hardware, software, or data platforms. Achieving seamless integration can be complex.

Data Interpretation: Accurate data collection is only one part of the process. Interpreting the data and translating it into actionable insights can be challenging for end-users, particularly those without a background in soil science or data analysis.

Education and Awareness: Many potential users may not be aware of the benefits of soil moisture sensors or may lack the knowledge to use them effectively. Education and outreach efforts are needed to promote adoption.

Limited Access to Data: In some regions or sectors, access to soil moisture data may be limited due to data ownership, privacy concerns, or restrictions on data sharing.

Regulatory and Certification Challenges: Compliance with regulatory standards and certification requirements for soil moisture sensors can add complexity and cost to product development and deployment.

Environmental Impact: The manufacturing and disposal of sensors can have environmental implications. Sustainable manufacturing and recycling practices should be considered.

Market Fragmentation: The Soil Moisture Sensor market is characterized by a wide range of sensor types, brands, and technologies. This fragmentation can make it challenging for buyers to select the most suitable sensor for their specific needs.

Economic Uncertainty: Economic fluctuations and uncertainties can affect the willingness of farmers, researchers, and organizations to invest in soil moisture sensors and related technologies. This may hamper the Soil Moisture Sensor industry during the forecast period.

Regional Analysis:

North America:

United States: North America, particularly the United States, has a well-established Soil Moisture Sensor market due to its significant agriculture sector. Farmers use these sensors to optimize irrigation and improve crop yield. Environmental monitoring and research also drive sensor adoption.

Canada: Canada has a growing market for Soil Moisture Sensors, especially in regions with extensive agricultural activities. The adoption of precision agriculture practices contributes to sensor demand.


Western Europe: Western European countries like Germany, France, the Netherlands, and Spain have well-developed agriculture sectors and use Soil Moisture Sensors to enhance crop management. Environmental monitoring and research also contribute to sensor adoption.

Nordic Countries: Nordic countries, including Sweden, Norway, and Finland, have a strong focus on sustainable agriculture and environmental conservation. These countries prioritize Soil Moisture Sensors for water-efficient farming practices.


China: China has a rapidly growing agriculture sector, and soil moisture sensor market play a critical role in optimizing water use and improving crop yield. Government initiatives to promote efficient farming practices further drive sensor adoption.

India: India's agriculture sector relies on monsoon rains, making efficient water management essential. Soil Moisture Sensors are increasingly used in precision agriculture to optimize irrigation.

Australia: Australia faces challenges related to water scarcity and droughts. Soil Moisture Sensors are crucial for managing limited water resources effectively.

Latin America:

Brazil: Brazil's large agriculture sector, including sugarcane, soybeans, and coffee, drives demand for Soil Moisture Sensors. Precision agriculture practices are becoming more common.

Argentina: Argentina's agriculture industry benefits from sensor adoption, particularly in regions with varying climate conditions.

Middle East and Africa:

In regions of the Middle East and North Africa (MENA) with agriculture, Soil Moisture Sensors help address water scarcity challenges. Israel, in particular, has a well-developed market for efficient irrigation technologies.

In parts of Sub-Saharan Africa, Soil Moisture Sensors support small-scale agriculture and aid in mitigating the impact of climate change on food security.


Australia and New Zealand have strong agriculture sectors, and Soil Moisture Sensors are used to manage water resources efficiently, especially in the face of drought conditions.

Competitive Landscape:

The global Soil Moisture Sensor market is highly competitive and fragmented with the presence of several players. These companies are constantly focusing on new product development, partnerships, collaborations, and mergers and acquisitions to maintain their market position and expand their geographical presence.

Some of the key players operating in the Soil Moisture Sensor market are:

·         Toro Company

·         Campbell Scientific Inc.

·         Spiio

·         Sentek

·         METER Group, Inc. USA

·         Irrometer Company, Inc.

·         Acclima Inc.

·         IMKO Micromodultechnik GmbH

·         Spectrum Technologies, Inc.

·         E.S.I. Environmental Sensors Inc.

·         Others

Segments for Soil Moisture Sensor Market

By Sensors

·         Volumetric Soil Moisture Sensors

o   Capacitance

o   Probes

o   Time Domain Transmissometry (TDT)

·         Soil Water Potential Sensors

o   Gypsum Blocks

o   Tensiometers

o   Granular Matrix

By Connectivity

·         Wired

·         Wireless

By Application

·         Agriculture

·         Construction and Mining

·         Residential

·         Forestry

·         Landscaping and Ground Care

·         Research Studies

·         Sports

·         Weather Forecasting

·         Others

By Geography

·         North America

o   U.S.

o   Canada

o   Mexico

·         Europe

o   U.K.

o   Germany

o   France

o   Italy

o   Spain

o   Russia

·         Asia-Pacific

o   Japan

o   China

o   India

o   Australia

o   South Korea


o   Rest of APAC

·         South America

o   Brazil

o   Argentina

o   Colombia

o   Rest of South America

·         MEA

o   South Africa

o   Saudi Arabia

o   UAE

o   Egypt

o   Rest of MEA

1.     Global Soil Moisture Sensor Market Introduction and Market Overview

1.1. Objectives of the Study

1.2. Soil Moisture Sensor Market Definition & Description

1.3. Global Soil Moisture Sensor Market Scope and Market Estimation

1.3.1.   Global Soil Moisture Sensor Overall Market Size, Revenue (US$ Mn), Market CAGR (%), Market forecast (2023 - 2033)

1.3.2.   Global Soil Moisture Sensor Market Revenue Share (%) and Growth Rate (Y-o-Y) from 2019 - 2033

1.4. Market Segmentation

1.4.1.   Sensors of Global Soil Moisture Sensor Market

1.4.2.   Connectivity of Global Soil Moisture Sensor Market

1.4.3.   Application of Global Soil Moisture Sensor Market

1.4.4.   Region of Global Soil Moisture Sensor Market

2.     Executive Summary

2.1. Global Soil Moisture Sensor Market Industry Trends under COVID-19 Outbreak

2.1.1.   Global COVID-19 Status Overview

2.1.2.   Influence of COVID-19 Outbreak on Global Soil Moisture Sensor Market Industry Development

2.2. Market Dynamics

2.2.1.   Drivers

2.2.2.   Limitations

2.2.3.   Opportunities

2.2.4.   Impact Analysis of Drivers and Restraints

2.3. Pricing Trends Analysis & Average Selling Prices (ASPs)

2.4. Key Mergers & Acquisitions, Expansions, JVs, Funding / VCs, etc.

2.5. Porter’s Five Forces Analysis

2.5.1.   Bargaining Power of Suppliers

2.5.2.   Bargaining Power of Buyers

2.5.3.   Threat of Substitutes

2.5.4.   Threat of New Entrants

2.5.5.   Competitive Rivalry