Smartwatch Market Size, Industry Analysis Report By Products (Extensions, Standalone, Classical), By Operating Systems (iOS, Android), By Processor (Single-core, Dual-core, Quad-core, Apple S1), By Application (Personal Assistance, Wellness, Media and Entertainment, Healthcare, Sports), By End-user (Male, Female) & Region – Forecasts
- PUBLISHED ON
- 2024-01-08
- NO OF PAGES
- 244
- CATEGORY
- Electronics & Communication
Global Smartwatch Market Analysis by Products, Operating Systems, Processor, Display type, Application, Distribution Channel, End-use Region and segments forecast till 2033
Market Overview
Global Smartwatch Market valued at US USD 28,660 million in 2022, is anticipated to reach a value of US USD 136,130 million in 2033, growing at a CAGR of 21.5%.
Report Scope
Report Attributes | Description |
Market Size in 2022 | USD 28,660 Million |
Market Forecast in 2033 | USD 136,130 Million |
CAGR % 2023-2033 | 21.5% |
Base Year | 2022 |
Historic Data | 2020-2021 |
Forecast Period | 2023-2033 |
Report USP | Production, Consumption, company share, company heatmap, company production capacity, growth factors and more |
Segments Covered | Products, Operating Systems, Processor, Display type, Application, Distribution Channel, End-use |
Regional Scope | North America, Europe, APAC, South America and Middle East and Africa |
Country Scope | U.S.; Canada; U.K.; Germany; France; Italy; Spain; Benelux; Nordic Countries; Russia; China; India; Japan; South Korea; Australia; Indonesia; Thailand; Mexico; Brazil; Argentina; Saudi Arabia; UAE; Egypt; South Africa; Nigeria |
Key Companies | Fitbit, Inc., Garmin Ltd, Alphabet Inc., Google LLC, Huawei Technologies Co., Ltd., Fossil Group, Inc., Motorola Mobility LLC, Sony Corporation, SAMSUNG, Tomtom International BV, Giorgio Armani, S.p.A, Amazon, Polar Electro, ASUSTEK Computer Inc., LG Electronics, Xiomi Inc., and Others. |
A smartwatch is a wrist-worn digital device that provides atomic clock accuracy. It is linked to a smartphone and receives notifications for e-mails, texts, and incoming phone calls. It includes a number of apps that provide added features, like presenting weather updates, maps, and stock values. It is also capable of making phone calls and sending & receiving text messages. Its popularity is growing around the world because it includes fitness trackers and monitoring devices to help consumers track their health.
Various features include notifications, alerts, apps, answer messages by voice, media management, fitness tracking, and a very good battery life. The market size revenue considered in the report is revenue earned by companies by selling smartwatch. From application perspective, the report analyses the market according to personal assistance, wellness, healthcare, sports, and others. Smartwatches are designed to, either on their own or when paired with a smart phone, provide features like connecting to the internet, running mobile apps, making calls, messaging via text or video, checking caller ID, accessing stock & weather updates, providing fitness monitoring capabilities, offering GPS coordinates & location directions, and more.
Rise in demand for wireless sports and fitness devices, increase in health awareness among end users, and surge in technological advancements by market players are anticipated to boost the growth of smart watch market. Additionally, rising emphasis on connected devices and smart systems among several industries, and growing demand for connected ecosystem are projected to offer significant opportunities for smart watch market globally. The increase in data dependency among end users and huge investments in building smart cities by the government of various countries are the key success areas that bolster the demand for smart wearable devices.
As technologies continue to evolve and merge in an ever changing digital world, a number of theoretical models have been proposed to study the user’s adoption of new technologies. Wearable technologies such as smart watches are also a new form of fashion accessories for users. Led by inventions, smart watch manufacturers are investing heavily on the R&D activities.
Products Insights
The Extensions segment is anticipated to amass notable gains over 2023-2033 ascribing to the Surging prevalence of smartwatches.
Operating Systems Insights
The Android segment is anticipated to amass notable gains over 2022-2030 ascribing to the Surging prevalence of smartwatches.
Processor Insights
The Quad-core segment is poised to generate significant returns over the estimated timeline for the Smartwatch market.
Display type Insights
The LCD segment is poised to generate significant returns over the estimated timeline for the Smartwatch market.
Application Insights
The Personal Assistance segment is poised to generate significant returns over the estimated timeline for the Smartwatch market.
Distribution Channel Insights
The E-commerce segment is poised to generate significant returns over the estimated timeline for the Smartwatch market.
End-use Insights
The Male segment is anticipated to generate a significant revenue share for the market substantially over 2023-2033.
Regional Insights
The Global Smartwatch is further segmented into five major countries- North America, Asia-pacific, Europe, Latin America, Middle East and Africa. North America is estimated to account for largest share in the global Smart Watch market owing to the rising fitness activities and health consciousness among end-users in the U.S. and Canada. Following North America, Europe is projected to have significant share in the global Smart Watch market. Asia Pacific is estimated to grow at a significant growth rate owing to high penetration of smart phones in the region.
Competitive Analysis
Fitbit, Inc., Garmin Ltd, Alphabet Inc., Google LLC, Huawei Technologies Co., Ltd., Fossil Group, Inc., Motorola Mobility LLC, Sony Corporation, SAMSUNG, Tomtom International BV, Giorgio Armani, S.p.A, Amazon, Polar Electro, ASUSTEK Computer Inc., LG Electronics, Xiomi Inc., and Others.
Global Smartwatch Market- Segmental Analysis
Based on Products
• Extensions
• Standalone
• Classical
Based on Operating Systems
• iOS
• Android
• Others
Based on Processor
• Single-core
• Dual-core
• Quad-core
• Apple S1
Based on Display type
• OLED
• LCD
• Interferometric Modular Display
Based on Application
• Personal Assistance
• Wellness
• Media and Entertainment
• Healthcare
• Sports
• Others
Based on Distribution Channel
• Direct Sales
• E-commerce
• Retail Stores
• Others
Based on End-user
• Male
• Female
Why to buy this Report?
The report provides quantitative and qualitative aspect for Smartwatch Market in terms of value and volume, along with supporting market trends, challenges, restraints.
The report provides an in depth analysis from both production and consumption point of view at the regional and country level. Key Factors considered within the report scope are Production capacity by countries/regions, average price, consumption ratio, revenue earned and gross margin.
The report provides competitive analysis of around 30-50 companies operated in Smartwatch Market, these companies are bifurcated into niche players, the leaders and major contenders. The companies are analyzed in terms of following factors such as:
• Business Model
• Production Capacity, Revenue, Sales, Gross Margin
• Key Business Strategy
• SWOT Analysis
In terms of competitive landscape, the report provides distinctive factors that would help the end user in taking a key decision within the business:
• Company Share Analysis from 2020-2022
• Company Analysis by Revenue and Sales
• Company Production Capacity, Gross Margin
• Company Share Analysis by Operating Systems/End Use
• Company Share Analysis by Product/Specification
1. Global Smartwatch Market Introduction and Market Overview
1.1. Objective of the Market Research Study
1.2. Smartwatch Market Definition & Description
1.3. Research Data Parameters & Reporting Timelines
1.3.1. Historical Data Reporting Years – 2020 to 2021
1.3.2. Projected Data Reporting Years – 2022 to 2033
1.3.3. Reporting Data Parameters – Value (US$ Million & Thousand Units)
1.4. Global Smartwatch Market Scope and Market Estimation
1.4.1. Global Smartwatch Overall Market Size & Volume (US$ Million & Thousand Units & Thousand Units), Market CAGR (%), Market Estimates & Forecast (2020 to 2033)
1.4.2. Global Smartwatch Market Revenue Share (%) and Growth Rate (Y-o-Y) from 2020 to 2033
1.5. Smartwatch Market Segmentation
1.5.1. Product of Global Smartwatch Market
1.5.2. Operating System of Global Smartwatch Market
1.5.3. Processor of Global Smartwatch Market
1.5.4. Display Type of Global Smartwatch Market
1.5.5. Application of Global Smartwatch Market
1.5.6. Distribution Channel of Global Smartwatch Market
1.5.7. End User of Global Smartwatch Market
1.5.8. Key Regions of Global Smartwatch Market
2. Global Smartwatch Market - Executive Summary
2.1. Global Smartwatch Market – Summary & Snapshot
2.2. Global Smartwatch Market, By Product (US$ Million & Thousand Units)
2.3. Global Smartwatch Market, By Operating System (US$ Million & Thousand Units)
2.4. Global Smartwatch Market, By Processor (US$ Million & Thousand Units)
2.5. Global Smartwatch Market, By Display Type (US$ Million & Thousand Units)
2.6. Global Smartwatch Market, By Application (US$ Million & Thousand Units)
2.7. Global Smartwatch Market, By Distribution Channel (US$ Million & Thousand Units)
2.8. Global Smartwatch Market, By End User (US$ Million & Thousand Units)
2.9. Global Smartwatch Market, By Geography (US$ Million & Thousand Units)
2.10. Global Smartwatch Market Outlook & Future Opportunities
3. Smartwatch Market Trends, Outlook, and Factors Analysis
3.1. Global Smartwatch Market Industry Development Trends under COVID-19 Outbreak
3.1.1. Global COVID-19 Status Overview
3.1.2. Influence of COVID-19 Outbreak on Global Smartwatch Market Industry Development
3.1.3. Pre & Post COVID-19 Trends and Scenarios
3.2. Smartwatch Market Dynamics (Growth Impacting Factors & Rationales)
3.2.1. Drivers
3.2.1.1. Growth in demand for wireless sports and fitness equipment
3.2.1.2. Rise in health awareness among the consumers is expected to grow the market
3.2.1.3. Emergence of numerous competitors in the market is also anticipated to drive the market
3.2.2. Restraints
3.2.2.1. Existence of Substitute Product is anticipated to hamper the market growth
3.2.3. Opportunities
3.2.3.1. Increase in spending on creating connected ecosystems offers immense market expansion opportunities
3.2.4. Impact Analysis of Drivers and Restraints
3.3. Ecosystem/ Value Chain Analysis
3.4. Porter’s Five Forces Analysis
3.5. SWOT Analysis
3.6. PEST Analysis
3.7. Average Selling Prices and Pricing Trends Analysis of Smartwatch Market
3.8. Technological Roadmap
3.9. Key Investment Pockets of Smartwatch Market
3.9.1. By Product
3.9.2. By Operating System
3.9.3. By Processor
3.9.4. By Display Type
3.9.5. By Application
3.9.6. By Distribution Channel
3.9.7. By End-User
3.9.8. By Regions
4. Global Smartwatch Market: Estimates & Historic Trend Analysis (2020 to 2021)
4.1. Global Smartwatch Market, 2020 – 2021 (US$ Million & Thousand Units)
4.2. Global Smartwatch Market, By Product, 2020 to 2021 (US$ Million & Thousand Units)
4.3. Global Smartwatch Market, By Operating System, 2020 to 2021 (US$ Million & Thousand Units)
4.4. Global Smartwatch Market, By Processor, 2020 to 2021 (US$ Million & Thousand Units)
4.5. Global Smartwatch Market, By Display Type, 2020 to 2021 (US$ Million & Thousand Units)
4.6. Global Smartwatch Market, By Application, 2020 to 2021 (US$ Million & Thousand Units)
4.7. Global Smartwatch Market, By Distribution Channel, 2020 to 2021 (US$ Million & Thousand Units)
4.8. Global Smartwatch Market, By End User, 2020 to 2021 (US$ Million & Thousand Units)
4.9. Global Smartwatch Market, By Region, 2020 to 2021 (US$ Million & Thousand Units)
5. Global Smartwatch Market Estimates & Forecast Trend Analysis, by Product
5.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by Product, 2022 & 2033
5.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by Product, 2022 to 2033
5.2.1. Extension
5.2.2. Standalone
5.2.3. Classical
6. Global Smartwatch Market Estimates & Forecast Trend Analysis, by Operating System
6.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by Operating System, 2022 & 2033
6.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by Operating System, 2022 to 2033
6.2.1. iOS
6.2.2. Android
6.2.3. Others
7. Global Smartwatch Market Estimates & Forecast Trend Analysis, by Processor
7.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by Processor, 2022 & 2033
7.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by Processor, 2022 to 2033
7.2.1. Single-Core
7.2.2. Dual-Core
7.2.3. Quad-Core
7.2.4. Apple S1
8. Global Smartwatch Market Estimates & Forecast Trend Analysis, by Display Type
8.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by Display Type, 2022 & 2033
8.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by Display Type, 2022 to 2033
8.2.1. OLED
8.2.2. LCD
8.2.3. Interferometric Modulator Display
9. Global Smartwatch Market Estimates & Forecast Trend Analysis, by Application
9.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by Application, 2022 & 2033
9.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by Application, 2022 to 2033
9.2.1. Personal Assistance
9.2.2. Wellness
9.2.3. Media & Entertainment
9.2.4. Healthcare
9.2.5. Sports
9.2.6. Others
10. Global Smartwatch Market Estimates & Forecast Trend Analysis, by Distribution Channel
10.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by Distribution Channel, 2022 & 2033
10.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by Distribution Channel, 2022 to 2033
10.2.1. Direct Sales
10.2.2. E-Commerce
10.2.3. Retail Stores
10.2.4. Others
11. Global Smartwatch Market Estimates & Forecast Trend Analysis, by End-User
11.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by End-User, 2022 & 2033
11.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by End-User, 2022 to 2033
11.2.1. Male
11.2.2. Female
12. Global Smartwatch Market Analysis and Forecast, by Region
12.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by Region, 2022 & 2033
12.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by Region, 2022 to 2033
12.2.1. North America
12.2.2. Europe
12.2.3. Asia Pacific
12.2.4. Middle East and Africa
12.2.5. Latin America
13. North America Smartwatch Market: Estimates & Forecast Trend Analysis
13.1. North America Smartwatch Market Assessments & Key Findings
13.2. North America Smartwatch Market Share (%) Estimates and Forecasts, 2022 & 2033
13.3. North America Smartwatch Market Size & Volume Estimates and Forecast (US$ Million & Thousand Units) (2022 to 2033)
13.3.1. By Product
13.3.2. By Operating System
13.3.3. By Processor
13.3.4. By Display Type
13.3.5. By Application
13.3.6. By Distribution Channel
13.3.7. By End-User
13.3.8. By Major Country
13.3.8.1. The U.S.
13.3.8.2. Canada
14. Europe Smartwatch Market: Estimates & Forecast Trend Analysis
14.1. Europe Smartwatch Market Assessments & Key Findings
14.2. Europe Smartwatch Market Share (%) Estimates and Forecasts, 2022 & 2033
14.3. Europe Smartwatch Market Size & Volume Estimates and Forecast (US$ Million & Thousand Units) (2022 to 2033)
14.3.1. By Product
14.3.2. By Operating System
14.3.3. By Processor
14.3.4. By Display Type
14.3.5. By Application
14.3.6. By Distribution Channel
14.3.7. By End-User
14.3.8. By Major Country
14.3.8.1. Germany
14.3.8.2. The U.K.
14.3.8.3. France
14.3.8.4. Italy
14.3.8.5. Spain
14.3.8.6. Rest of Europe (includes all other European countries)
15. Asia Pacific Smartwatch Market: Estimates & Forecast Trend Analysis
15.1. Asia Pacific Smartwatch Market Assessments & Key Findings
15.2. Asia Pacific Smartwatch Market Share (%) Estimates and Forecasts, 2022 & 2033
15.3. Asia Pacific Smartwatch Market Size & Volume Estimates and Forecast (US$ Million & Thousand Units) (2022 to 2033)
15.3.1. By Product
15.3.2. By Operating System
15.3.3. By Processor
15.3.4. By Display Type
15.3.5. By Application
15.3.6. By Distribution Channel
15.3.7. By End-User
15.3.8. By Major Country
15.3.8.1. China
15.3.8.2. Japan
15.3.8.3. India
15.3.8.4. ASEAN
15.3.8.5. South Korea
15.3.8.6. Rest of Asia Pacific (includes all other Asia Pacific countries)
16. Middle East & Africa Smartwatch Market: Estimates & Forecast Trend Analysis
16.1. Middle East & Africa Smartwatch Market Assessments & Key Findings
16.2. Middle East & Africa Smartwatch Market Share (%) Estimates and Forecasts, 2022 & 2033
16.3. Middle East & Africa Smartwatch Market Size & Volume Estimates and Forecast (US$ Million & Thousand Units) (2022 to 2033)
16.3.1. By Product
16.3.2. By Operating System
16.3.3. By Processor
16.3.4. By Display Type
16.3.5. By Application
16.3.6. By Distribution Channel
16.3.7. By End-User
16.3.8. By Major Country
16.3.8.1. GCC
16.3.8.2. South Africa
16.3.8.3. Egypt
16.3.8.4. Rest of Middle East & Africa (includes all other Middle East & Africa countries)
17. Latin America Smartwatch Market: Estimates & Forecast Trend Analysis
17.1. Latin America Market Assessments & Key Findings
17.2. Latin America Smartwatch Market Share (%) Estimates and Forecasts, 2022 & 2033
17.3. Latin America Smartwatch Market Size & Volume Estimates and Forecast (US$ Million & Thousand Units) (2022 to 2033)
17.3.1. By Product
17.3.2. By Operating System
17.3.3. By Processor
17.3.4. By Display Type
17.3.5. By Application
17.3.6. By Distribution Channel
17.3.7. By End-User
17.3.8. By Major Country
17.3.8.1. Brazil
17.3.8.2. Mexico
17.3.8.3. Rest of Latin America (includes all other Latin America countries)
18. Competitive Landscape
18.1. Smartwatch Market Revenue Share Analysis (%), by Major Players (2021)
18.2. Smartwatch Market Competition Matrix, by Leading Players
18.3. Smartwatch List of Emerging, Prominent and Leading Players
18.4. Major Mergers & Acquisitions, Partnership, Joint Venture, Expansions, Deals, Recent Developments, etc.
19. Company Profiles
19.1. Apple Inc.
19.1.1. Company Overview & Insights
19.1.2. Financial Performance
19.1.3. Product / Service Portfolio
19.1.4. Geographical Footprint & Share
19.1.5. Strategic Initiatives & Key Developments
*Similar details would be provided for all the players mentioned below
19.2. Fitbit, Inc.
19.3. Garmin Ltd
19.4. Alphabet Inc.
19.5. Google LLC
19.6. Huawei Technologies Co., Ltd.
19.7. Fossil Group, Inc
19.8. Motorola Mobility LLC
19.9. Sony Corporation
19.10. SAMSUNG
19.11. Tomtom International BV
19.12. Giorgio Armani S.p.A,
19.13. Amazon
19.14. Polar Electro
19.15. ASUSTEK Computer Inc
19.16. LG Electronics
19.17. Xiomi Inc
19.18. Others
20. Assumptions and Research Methodology
20.1. Data Mining
20.2. Secondary Research
20.3. Primary Research
20.4. Subject Matter Expert Advice
20.5. Quality Check
20.6. Final Review
20.7. Data Triangulation
20.8. Bottom-Up Approach
20.9. Top Down Approach
20.10. Research Flow
20.11. Key Insights from Industry Experts
20.12. Data Sources
20.13. Assumptions
20.14. Limitations
21. Conclusions and Recommendations
21.1. Key Research Findings and Conclusion
21.2. Key Insights & Recommendations from Analysts
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Market Research Process
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To mitigate risks that can impact project success, we deploy the follow project delivery best practices:
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Case Study- Automotive Sector
One of the key manufacturers of automotive had plans to invest in electric utility vehicles. The electric cars and associated markets being a of evolving nature, the automotive client approached We Market Research for a detailed insight on the market forecasts. The client specifically asked for competitive analysis, regulatory framework, regional prospects studied under the influence of drivers, challenges, opportunities, and pricing in terms of revenue and sales (million units).
Solution
The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research
The second stage involved primary research in which several market players and automotive parts suppliers were contacted to study their viewpoint concerning the development of their market and production capacity, clientele, and product line. This stage concluded in a brief understanding of the competitive ecosystem and also glanced through the strategies and pricing of the companies profiled.
Market Estimates and Forecast
In the final stage of the study, market forecasts for the electric utility were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.
Case Study- ICT Sector
Business process outsourcing, being one of the lucrative markets from both supply- and demand- side, has appealed to various companies. One of the prominent corporations based out of Japan approached us with their requirements regarding the scope of the procurement outsourcing market for around 50 countries. Additionally, the client also sought key players operating in the market and their revenue breakdown in terms of region and application.
Business Solution
An exhaustive market study was conducted based on primary and secondary research that involved factors such as labor costs in various countries, skilled and technical labors, manufacturing scenario, and their respective contributions in the global GDP. A comparative study of the market was conducted from both supply- and demand side, with the supply-side comprising of notable companies, such as GEP, Accenture, and others, that provide these services. On the other hand, large manufacturing companies from them demand-side were considered that opt for these services.
Conclusion
The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2033.
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