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Luxury Underwear Market Size - By Type (men’s underwear, women’s underwear), By Application (supermarkets/hypermarkets, convenience stores, independent retailers, online sales) & Region – Forecasts By 2022-2030

  • PUBLISHED ON
  • 2024-07-20
  • NO OF PAGES
  • 266
  • CATEGORY
  • Retails & Consumer
Market- Overview

Luxury Underwear Market is expected to grow at a considerable rate by 2030, with a growing CAGR (Compound annual growth rate) of over 2023-2030.

The lingerie or undergarments are worn beneath the clothing and are typically not visible. There are undergarments that can be worn in the winter as well to keep the body warm while the outer, everyday clothing serves as protection from the cold.

Due to the fact that everyone needs underwear and that purchasing behaviour has changed, the demand for luxury underwear has increased as middle-class salaries have grown. There are many different types of undergarments, and rising demand has prompted businesses to develop that specific product.

Luxury Underwear- Description

Underwear, often known as innerwear, is a term used to describe any item of clothing worn directly against the skin inside another piece of clothing. There are two categories of underwear. The other ones are used to cover the waist and legs, while the first one is worn to cover the torso. Both men and women frequently wear underwear.

Men typically wear boxer shorts, banyan shorts, or classic shorts, while women typically wear bras and panties. There is elegant underwear of various brands which are more in demand because of its comfort and the material or textile used for it.

Luxury Underwear Market- Key Trends

Growing Awareness Of Flexible Fabric And Precise Fit Will Drive The Market Expansion

During the anticipated period, there is predicted to be significant expansion in the market for luxury underwear. The industry is being driven by rising consumer awareness of flexible fabric and exact fit as well as rising female spending power. Another important aspect driving the market's rise is the availability of numerous items for different uses, including bridal, nursing, sports, and ordinary.

Increasing Number Of Women Inclined Towards Accentuating Will Aid The Market Growth

Its demand will increase as more women become attracted to emphasising their inherent attractiveness. The utilisation of premium materials including silk, satin, lycra, and lace will accelerate market expansion. Additionally, the market will benefit from producers creating fashionable, high-end undergarments and concentrating on lingerie products for particular niches. Over the course of the projection period, the Covid-19 epidemic could, however, somewhat restrain market expansion.

Luxury Underwear Market- Segmental Assessment

By Type
• Men’s underwear
• Women’s underwear
• Others

By Application
• Supermarkets/hypermarkets
• Convenience stores
• Independent retailers
• Online sales
• Others

Supermarkets/Hypermarkets, Convenience Stores, Independent Retailers, Online Sales, and Others are the different market segments based on application. Rising consumer demand for the essential innerwear will fuel business expansion.

Luxury Underwear Market - Geographical Landscape

The major regions constituting the geographical ambit of this business sphere are North America, Middle East & Africa, Europe, Asia Pacific, and South America. Among these, North America is projected to capture a substantial revenue share over 2022-2030,

Luxury Underwear Market- Competitive Landscape

The prominent companies defining the competitive terrain of this marketplace are Bordelle, Aubade, La Senza, Fleur of England, Agent Provocateur, Pleasurements, Lise Charmel, Myla, Victoria's Secret, Carine Gilson, Kisskill, and others.

Report Scope

Global Luxury Underwear Market: Historical Years- 2018-2021
Global Luxury Underwear Market: Forecast Years- 2022-2030

Key Segments Covered-

1) By type (men’s underwear, women’s underwear, and others).
2) By application (supermarkets/hypermarkets, convenience stores, independent retailers, online sales, and others).

Major Regions And Countries Reported-

1) North America (U.S., Canada, and Mexico)
2) South America (Brazil, Argentina, and Colombia)
3) Europe (Germany, U.K., France, Italy, Spain, and Russia)
4) Middle East & Africa (UAE, Saudi Arabia, Egypt, and South Africa)
5) Asia Pacific (China, Japan, India, Australia, South Korea, and ASEAN)


1. Global Luxury Underwear Market Introduction and Market Overview

1.1. Objectives of the Study

1.2. Luxury Underwear Market Definition & Description

1.3. Global Luxury Underwear Market Scope and Market Estimation

1.3.1.   Global Luxury Underwear Overall Market Size, Revenue (US$ Mn), Market CAGR (%), Market forecast (2023-2033)

1.3.2.   Global Luxury Underwear Market Revenue Share (%) and Growth Rate (Y-o-Y) from 2019-2033

1.4. Market Segmentation

1.4.1. Type of Global Luxury Underwear Market

1.4.2. Application of Global Luxury Underwear Market

2. Executive Summary

2.1. Global Luxury Underwear Market Industry Trends under COVID-19 Outbreak

2.1.1. Global COVID-19 Status Overview

2.1.2. Influence of COVID-19 Outbreak on Global Luxury Underwear Market Industry Development

2.2. Market Dynamics

2.2.1.   Drivers

2.2.2.   Limitations

2.2.3.   Opportunities

2.2.4.   Impact Analysis of Drivers and Restraints

2.3. Pricing Trends Analysis & Average Selling Prices (ASPs)

2.4. Key Mergers & Acquisitions, Expansions, JVs, Funding / VCs, etc.

2.5. Porter’s Five Forces Analysis

2.5.1.   Bargaining Power of Suppliers

2.5.2.   Bargaining Power of Buyers

2.5.3.   Threat of Substitutes

2.5.4.   Threat of New Entrants

2.5.5.   Competitive Rivalry

2.6. Value Chain / Ecosystem Analysis

2.7. PEST Analysis

2.8. Russia-Ukraine War Impacts Analysis

2.9. Economic Downturn Analysis

2.10.  Market Investment Opportunity Analysis (Top Investment Pockets), By Segments & By Region

3. Global Luxury Underwear Market Estimates & Historical Trend Analysis (2020 - 2022)

4. Global Luxury Underwear Market Estimates & Forecast Trend Analysis, by Type

4.1. Global Luxury Underwear Market Revenue (US$ Mn) Estimates and Forecasts, by Type, 2023 to 2033

4.1.1. Men’s underwear

4.1.2. Women’s underwear

5. Global Luxury Underwear Market Estimates & Forecast Trend Analysis, by Application

5.1. Global Luxury Underwear Market Revenue (US$ Mn) Estimates and Forecasts, by Installation, 2023 to 2033

5.1.1.   Supermarkets/hypermarkets

5.1.2.   Convenience stores

5.1.3.   Independent retailers

5.1.4.   Online sales

6. Global Luxury Underwear Market Estimates & Forecast Trend Analysis, by Region

6.1. Global Luxury Underwear Market Revenue (US$ Mn) Estimates and Forecasts, by Region, 2023 to 2033

6.1.1.   North America

6.1.2.   Europe

6.1.3.   Asia Pacific

6.1.4.   Middle East & Africa

6.1.5.   South America

7.     North America Luxury Underwear Market: Estimates & Forecast Trend Analysis

7.1. North America Luxury Underwear Market Assessments & Key Findings

7.1.1. North America Luxury Underwear Market Introduction

7.1.2. North America Luxury Underwear Market Size Estimates and Forecast (US$ Million) (2023 to 2033)

7.1.2.1.  By Type

7.1.2.2.  By Application

7.1.2.3.  By Country

7.1.2.3.1. The U.S.

7.1.2.3.2. Canada

7.1.2.3.3. Mexico

8. Europe Luxury Underwear Market: Estimates & Forecast Trend Analysis

8.1. Europe Luxury Underwear Market Assessments & Key Findings

8.1.1.  Europe Luxury Underwear Market Introduction

8.1.2.  Europe Luxury Underwear Market Size Estimates and Forecast (US$ Million) (2023 to 2033)

8.1.2.1.  By Type

8.1.2.2.  By Application

8.1.2.3.  By Country

8.1.2.3.1. Germany

8.1.2.3.2. U.K.

8.1.2.3.3. France

8.1.2.3.4. Italy

8.1.2.3.5. Spain

8.1.2.3.6. Russia

8.1.2.3.7. Rest of Europe

9. Asia Pacific Luxury Underwear Market: Estimates & Forecast Trend Analysis

9.1. Asia Pacific Market Assessments & Key Findings

9.1.1.   Asia Pacific Luxury Underwear Market Introduction

9.1.2.   Asia Pacific Luxury Underwear Market Size Estimates and Forecast (US$ Million) (2023 to 2033)

9.1.2.1.  By Type

9.1.2.2.  By Application

9.1.2.3.  By Country

9.1.2.3.1. China

9.1.2.3.2. Japan

9.1.2.3.3. India

9.1.2.3.4. Australia

9.1.2.3.5. South Korea

9.1.2.3.6. ASEAN

9.1.2.3.7. Rest of Asia Pacific

10. Middle East & Africa Luxury Underwear Market: Estimates & Forecast Trend Analysis

10.1. Middle East & Africa Market Assessments & Key Findings

10.1.1. Middle East & Africa Luxury Underwear Market Introduction

10.1.2. Middle East & Africa Luxury Underwear Market Size Estimates and Forecast (US$ Million) (2023 to 2033)

10.1.2.1.   By Type

10.1.2.2.  By Application

10.1.2.3.   By Country

10.1.2.3.1. U.A.E.

10.1.2.3.2. Saudi Arabia

10.1.2.3.3. Egypt

10.1.2.3.4. South Africa

10.1.2.3.5. Rest of Middle East & Africa

11. South America Luxury Underwear Market: Estimates & Forecast Trend Analysis

11.1.  South America Market Assessments & Key Findings

11.1.1. South America Luxury Underwear Market Introduction

11.1.2. South America Luxury Underwear Market Size Estimates and Forecast (US$ Million) (2023 to 2033)

11.1.2.1. By Type

11.1.2.2.  By Application

11.1.2.3. By Country

11.1.2.3.1. Brazil

11.1.2.3.2.  Argentina

11.1.2.3.3. Colombia

11.1.2.3.4. Rest of South America

12.  Competition Landscape

12.1. Global Luxury Underwear Market Competition Matrix & Benchmarking, by Leading Players / Innovators / Emerging Players / New Entrants.

12.2. Global Luxury Underwear Market Concentration & Company Market Shares (%) Analysis, 2022.

13.  Company Profiles

13.1.  Bordelle

13.1.1. Company Overview & Key Stats

13.1.2. Financial Performance & KPIs

13.1.3. Product Portfolio

13.1.4. Business Strategy & Recent Developments

* Similar details would be provided for all the players mentioned below 

13.2.  Aubade

13.3.  La Senza

13.4.  Fleur of England

13.5.  Agent Provocateur

13.6.  Pleasurements

13.7.  Lise Charmel

13.8.  Myla

13.9.  Victoria's Secret

13.10.  Carine Gilson

13.11.  Kisskill

13.12.   Others**

14. Research Methodology

14.1. External Transportations / Databases

14.2. Internal Proprietary Database

14.3. Primary Research

14.4. Secondary Research

14.5. Assumptions

14.6.  Limitations

14.7.  Report FAQs

15. Research Findings & Conclusion

Quality Assurance Process

  1. We Market Research’s Quality Assurance program strives to deliver superior value to our clients.

We Market Research senior executive is assigned to each consulting engagement and works closely with the project team to deliver as per the clients expectations.

Market Research Process




We Market Research monitors 3 important attributes during the QA process- Cost, Schedule & Quality. We believe them as a critical benchmark in achieving a project’s success.

To mitigate risks that can impact project success, we deploy the follow project delivery best practices:
  • Project kickoff meeting with client
  • Conduct frequent client communications
  • Form project steering committee
  • Assign a senior SR executive as QA Executive
  • Conduct internal editorial & quality reviews of project deliverables
  • Certify project staff in SR methodologies & standards
  • Monitor client satisfaction
  • Monitor realized value post-project

Case Study- Automotive Sector

One of the key manufacturers of automotive had plans to invest in electric utility vehicles. The electric cars and associated markets being a of evolving nature, the automotive client approached We Market Research for a detailed insight on the market forecasts. The client specifically asked for competitive analysis, regulatory framework, regional prospects studied under the influence of drivers, challenges, opportunities, and pricing in terms of revenue and sales (million units).

Solution

The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research

The second stage involved primary research in which several market players and automotive parts suppliers were contacted to study their viewpoint concerning the development of their market and production capacity, clientele, and product line. This stage concluded in a brief understanding of the competitive ecosystem and also glanced through the strategies and pricing of the companies profiled.

Market Estimates and Forecast

In the final stage of the study, market forecasts for the electric utility were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.

Case Study- ICT Sector

Business process outsourcing, being one of the lucrative markets from both supply- and demand- side, has appealed to various companies. One of the prominent corporations based out of Japan approached us with their requirements regarding the scope of the procurement outsourcing market for around 50 countries. Additionally, the client also sought key players operating in the market and their revenue breakdown in terms of region and application.


Business Solution

An exhaustive market study was conducted based on primary and secondary research that involved factors such as labor costs in various countries, skilled and technical labors, manufacturing scenario, and their respective contributions in the global GDP. A comparative study of the market was conducted from both supply- and demand side, with the supply-side comprising of notable companies, such as GEP, Accenture, and others, that provide these services. On the other hand, large manufacturing companies from them demand-side were considered that opt for these services.


Conclusion

The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2033.

Frequently Asked Questions

What is the market size and growth projections?

The Global Luxury Underwear is expected to grow at a considerable rate by 2030, with a growing CAGR (Compound annual growth rate) of over 2022-2030.

What are the drivers shaping various markets?

During the anticipated period, there is predicted to be significant expansion in the market for luxury underwear. The industry is being driven by rising consumer awareness of flexible fabric and exact fit as well as rising female spending power.

Who are the key competitors of market Players?

Some of the major players operating within the market are Bordelle, Aubade, La Senza, Fleur of England, Agent Provocateur, Pleasurements, Lise Charmel, Myla, Victoria's Secret, Carine Gilson, Kisskill, and others.

What are the top performing segments, and countries / regions of each of the markets?

North America is projected to capture a substantial revenue share over 2022-2030. Due to the rising demand for dental separators from end-use sectors such hospitals, clinics, and laboratories, the region is anticipated to maintain its dominance during the forecast period

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