Fecal Immunochemical Diagnostic Test (FIT) Market Overview

The Fecal Immunochemical Diagnostic Test (FIT) Market is expected to develop significantly between 2025 and 2035, driven by an increase in the global prevalence of colorectal cancer. Valued at approximately USD 1,638.1 Million in 2025, the market is projected to surge to USD 2,819.2 Million by 2035, reflecting a compound annual growth rate (CAGR) of 5.1% over the decade.

The Fecal Immunochemical Test (FIT) is a widely used screening test for colorectal cancer (CRC) and precancerous lesions. The test detects tiny amounts of human blood in stool samples, which may be an early sign of cancer or polyps. FIT uses antibodies against human haemoglobin, making it more accurate and less likely to produce false positives compared to the older guaiac tests. FIT is also more sensitive than traditional guaiac-based fecal occult blood tests (gFOBT) for the detection of colorectal cancer and advanced adenomas, with comparable specificity. This means it is able to find more cases without significantly increasing false positives.

Fecal Immunochemical Diagnostic Test (FIT) Market Drivers and Opportunities

Rising Colorectal Cancer Incidence and Screening Awareness is anticipated to lift the Fecal Immunochemical Diagnostic Test (FIT) Market during the forecast period

​One of the primary drivers for the fecal immunochemical test (FIT) is the increasing incidence of colorectal cancer (CRC) worldwide. According to world Health Organisation (WHO) Colorectal cancer is the third most common cancer worldwide, accounting for approximately 10% of all cancer diagnoses and is the second leading cause of cancer death worldwide. Colorectal cancer is one of the most common cancers diagnosed and a leading cause of cancer death. Early detection significantly improves survival rates, but many individuals remain undiagnosed due to the lack of routine screening.

FIT is a simple, low-cost, and non-invasive method for the screening of occult blood in stool, a potential indicator of CRC. Unlike colonoscopy, which requires bowel prep and sedation, FIT allows individuals to sample easily at home, and compliance rates are therefore high. With the growing emphasis on preventive care and early detection, the use of FIT has grown, and it is now a valuable component of cancer screening programs around the globe.

Advancements in Diagnostic Technology and Accessibility the growth of the global Fecal Immunochemical Diagnostic Test (FIT) Market

Technological advancements have also enhanced the sensitivity and accessibility of FIT, further driving its adoption. Newer FIT kits also offer improved sensitivity and specificity, which reduces the potential for false negatives or positives. Additionally, laboratory processing of FIT samples using automation ensures faster and more reliable results. The expansion of telemedicine and e-health services has also enabled the wider use of FIT, with patients now being able to receive test kits via mail and also submit samples remotely.

Healthcare professionals can therefore report and analyse results efficiently, reducing the need for face-to-face consultations. Furthermore, with the increasing recognition by governments and insurance companies of the cost-effectiveness of FIT in CRC early detection, reimbursement policies and subsidised screening programs have been launched, making the test accessible to diverse populations. The combination of technological innovation and enhanced healthcare infrastructure continues to drive the uptake of FIT globally.

Opportunity for the Fecal Immunochemical Diagnostic Test (FIT) Market

Expanding FIT Implementation in Underserved Populations is poised to create significant opportunities in the global Fecal Immunochemical Diagnostic Test (FIT) Market

Despite its effectiveness, FIT remains underutilized in the majority of low-income and rural communities with limited healthcare resources. Expanding access to FIT in these groups represents an enormous opportunity to bridge the disparity gap in colorectal cancer screening. Colonoscopy is not an option for many in underserved communities because of cost, lack of access to nearby healthcare facilities, or cultural objections to invasive testing.

FIT is a viable alternative that can be easily distributed and done without requiring extensive medical infrastructure. Public health initiatives and partnership with non-governmental organizations can play a key role in the implementation of community-based FIT screening initiatives. Additionally, mobile health (mHealth) technologies can be leveraged to educate people on the importance of CRC screening, guide them through the testing process, and provide follow-up assistance.

Fecal Immunochemical Diagnostic Test (FIT) Market Scope

Fecal Immunochemical Diagnostic Test (FIT) Market Report Segmentation Analysis

The global Fecal Immunochemical Diagnostic Test (FIT) Market industry analysis is segmented into by Product, by Mode of Testing’s, by Application, by End-user, and by region.

The Colorectal Cancer Screening segment is anticipated to hold the highest share of the global Fecal Immunochemical Diagnostic Test (FIT) Market during the projected timeframe.

The colorectal cancer screening segment is expected to dominate the global Fecal Immunochemical Test (FIT) market throughout the forecast period. FIT is a widely recommended non-invasive screening test for the detection of occult blood in the stool, a potential early sign of colorectal cancer (CRC). A few of the major factors driving the growth of the market are the increasing prevalence of colorectal cancer, the increase in awareness levels about early screening, and governmental initiatives to fund screening programs.

Nationals with structured national screening programs, such as the U.S., Canada, and Europe, are key drivers of market growth. Additionally, aging populations and an increased focus on preventive care are increasing demand for FIT-based screening. With policymakers and providers emphasizing early detection to improve survival rates, the adoption of FIT is expected to grow.

The Analysers product type segment is anticipated to hold the highest share of the market over the forecast period.

The analyzers segment is anticipated to hold the largest portion in the global FIT market during the forecast period. The systems are automating the processing of samples, improving the precision of tests, and reducing the scope of human error in laboratory-based FIT diagnosis. The market is experiencing increased demand for high-throughput automated analyzers owing to the rising number of colorectal cancer screenings and need for quicker and effective diagnosis. Next-generation FIT analyzers offer improved sensitivity and specificity, enabling laboratories to process large numbers of samples with improved efficiency.

Furthermore, the integration of AI and machine learning-based algorithms in analysers is enhancing result interpretation, leading to the identification of colorectal cancer at an early stage and with high accuracy. The adoption of fully automated systems by large healthcare centers, diagnostic laboratories, and hospitals is also fueling the market. Moreover, continued R&D activities for next-generation analyzers with advanced data management and EHR connectivity will further enhance growth. The shift from manual to automated, high-accuracy FIT processing indicates the predominance of the analysers segment in the FIT market.

The Laboratory-based Tests segment dominated the market in 2024 and is predicted to grow at the highest CAGR over the forecast period.

The laboratory-based tests segment accounted for the largest share in the FIT market in 2024 and is expected to grow at the highest CAGR over the forecast period. Laboratory-based FIT testing offers higher sensitivity and reliability compared to point-of-care (POC) testing, and therefore, it is the preferred option for population screening programs for colorectal cancer on a large scale. Laboratory-based tests are carried out in centralized diagnostic laboratories with the assistance of high-automated analyzers, offering accurate and consistent results. The market growth of this segment is significantly driven by increasing adoption of high-throughput laboratory systems, coupled with improvements in sample processing efficiency.

In addition, the growing emphasis on standardized and regulated testing protocols has further strengthened the demand for lab-based diagnostics. Government-funded screening programs and healthcare providers in most countries favor lab-based FIT tests due to their cost-effectiveness, processing capacity at high volumes, and integration with digital health platforms. The expansion and growth of clinical laboratories, particularly in developing countries, is expected to further boost market growth.

The Hospitals & Clinics segment are predicted to grow at the highest CAGR over the forecast period.

The hospitals and clinics segment is projected to grow at the highest CAGR over the forecast period, driven by the increasing adoption of FIT tests in healthcare settings. Hospitals and clinics play a crucial role in colorectal cancer screening programs, particularly in urban and developed regions where access to healthcare is higher. The rising incidence of colorectal cancer, coupled with increased awareness among physicians and patients, has led to a higher demand for FIT testing in hospitals and outpatient clinics.

Additionally, hospitals are investing in state-of-the-art diagnostic equipment, including automated FIT analyzers, to ensure quick and accurate results. The growing preference for hospital-based screenings over at-home testing kits is another factor fueling growth, as many patients prefer professional consultation before undergoing colorectal cancer screening.

The following segments are part of an in-depth analysis of the global Fecal Immunochemical Diagnostic Test (FIT) Market:

Fecal Immunochemical Diagnostic Test (FIT) Market Share Analysis by Region

North America is projected to hold the largest share of the global Fecal Immunochemical Diagnostic Test (FIT) Market over the forecast period.

The fecal immunochemical test (FIT) holds a significant market share in North America due to its effectiveness in colorectal cancer (CRC) screening. Colorectal cancer remains one of the leading cancer-related causes of death in the region, with increasing prevalence driving demand for effective, non-invasive screening tests. FIT has emerged as a test of choice due to its high sensitivity in detecting occult blood in stool, a significant early indicator of CRC. The convenience of performing the test at home without dietary restrictions has also significantly improved compliance rates over older tests like the guaiac-based fecal occult blood test (gFOBT). Technological advancements have also increased the accuracy of FIT, leading to better early detection and treatment rates. North American governments and health organizations actively promote CRC screening programs, often recommending FIT as an initial screening test, further driving market growth. Public health campaigns highlighting the importance of early detection of CRC have also served to accelerate broader adoption.

Additionally, Asia Pacific is the fastest-growing region in the global fecal immunochemical diagnostic test (FIT) market. This has helped increase demand for fecal immunochemical tests, which are very effective at detecting early stages of CRC and other gastrointestinal conditions. Also, Asia Pacific boasts a massive population base, which has also contributed toward expansion of the fecal immunochemical diagnostics test market.

Fecal Immunochemical Diagnostic Test (FIT) Market Competition Landscape Analysis

The market is competitive, with several established players and new entrants offering a range of fecal immunochemical diagnostic testing products. Some of the key players Eiken Chemical Co., Ltd., Quest Diagnostics Incorporated, Abbott Laboratories, F. Hoffmann-La Roche Ltd., Beckman Coulter, Inc., Sentinel CH SPA and others.

Global Fecal Immunochemical Diagnostic Test (FIT) Market Recent Developments News:

• In February 2024, Reese Pharmaceutical introduced ColoTest, an at-home FIT designed to detect hidden blood in stool. This over-the-counter test aims to facilitate early detection of colon cancer and gastrointestinal disorders such as colitis, diverticulitis, and polyps.
• In August 2023, Polymedco, Inc. launched the "OC-Light S FIT," a fecal immunochemical test designed for the rapid and accurate detection of fecal occult blood. The product launch further established Polymedco's dominance in the fecal occult testing market and demonstrated the company's commitment to providing innovative diagnostic solutions.
• In June 2022, Sentinel Diagnostics introduced the SENTiFIT 800 Analyzer, a fully automated, high-throughput system capable of processing up to 550 tests per hour. The system was developed to meet the needs of colorectal cancer screening programs and large clinical laboratories.

The Global Fecal Immunochemical Diagnostic Test (FIT) Market is dominated by a few large companies, such as

·         Eiken Chemical Co., Ltd.​

·         Quest Diagnostics Incorporated​

·         Exact Sciences Corporation​

·         Abbott Laboratories​

·         Siemens Healthineers​

·         F. Hoffmann-La Roche Ltd.

·         Beckman Coulter, Inc.

·         Sysmex Corporation​

·         Biohit Oyj​

·         Polymedco, Inc.​

·         Epigenomics AG​

·         Fujirebio Diagnostics, Inc.​

·         Randox Laboratories Ltd.​

·         Kyowa Medex Co., Ltd.​

·         Alere Inc.

·         Others Players

1.       Global Fecal Immunochemical Diagnostic Test (FIT) Market Introduction and Market Overview

1.1.    Objectives of the Study

1.2.    Global Fecal Immunochemical Diagnostic Test (FIT) Market Scope and Market Estimation

1.2.1.Global Fecal Immunochemical Diagnostic Test (FIT) Market Overall Market Size (US$ Bn), Market CAGR (%), Market forecast (2025 - 2035)

1.2.2.Global Fecal Immunochemical Diagnostic Test (FIT) Market Revenue Share (%) and Growth Rate (Y-o-Y) from 2021 - 2035

1.3.    Market Segmentation

1.3.1.Product of Global Fecal Immunochemical Diagnostic Test (FIT) Market

1.3.2.Mode of Testing of Global Fecal Immunochemical Diagnostic Test (FIT) Market

1.3.3.Application of Global Fecal Immunochemical Diagnostic Test (FIT) Market

1.3.4.End-user of Global Fecal Immunochemical Diagnostic Test (FIT) Market

1.3.5.Region of Global Fecal Immunochemical Diagnostic Test (FIT) Market

2.       Executive Summary

2.1.    Demand Side Trends

2.2.    Key Market Trends

2.3.    Market Demand (US$ Bn) Analysis 2021 – 2024 and Forecast, 2025 – 2035

2.4.    Demand and Opportunity Assessment

2.5.    Demand Supply Scenario

2.6.    Market Dynamics

2.6.1.Drivers

2.6.2.Limitations

2.6.3.Opportunities

2.6.4.Impact Analysis of Drivers and Restraints

2.7.    Pricing Trends Analysis

2.8.    Key Products/Brand Analysis

2.9.    Porter’s Five Forces Analysis

2.9.1.Bargaining Power of Suppliers

2.9.2.Bargaining Power of Buyers

2.9.3.Threat of Substitutes

2.9.4.Threat of New Entrants

2.9.5.Competitive Rivalry

2.10.  PEST Analysis

2.10.1.    Political Factors

2.10.2.    Economic Factors

2.10.3.    Social Factors

2.10.4.    Technology Factors

2.11.  Epidemiology of Colorectal Cancer 

2.12.  Key Regulation

3.       Global Fecal Immunochemical Diagnostic Test (FIT) Market Estimates & Historical Trend Analysis (2021 - 2024)

4.       Global Fecal Immunochemical Diagnostic Test (FIT) Market Estimates & Forecast Trend Analysis, by Product

4.1.    Global Fecal Immunochemical Diagnostic Test (FIT) Market Revenue (US$ Bn) Estimates and Forecasts, by Product, 2021 - 2035

4.1.1.Analyzers

4.1.2.Kits

4.1.3.Reagents

5.       Global Fecal Immunochemical Diagnostic Test (FIT) Market Estimates & Forecast Trend Analysis, by Mode of Testing

5.1.    Global Fecal Immunochemical Diagnostic Test (FIT) Market Revenue (US$ Bn) Estimates and Forecasts, by Mode of Testing, 2021 - 2035

5.1.1.Laboratory-based Tests

5.1.2.Point-of-Care (POC) Tests

6.       Global Fecal Immunochemical Diagnostic Test (FIT) Market Estimates & Forecast Trend Analysis, by Application

6.1.    Global Fecal Immunochemical Diagnostic Test (FIT) Market Revenue (US$ Bn) Estimates and Forecasts, by Application, 2021 - 2035

6.1.1.Colorectal Cancer Screening

6.1.2.Gastrointestinal Disorders Detection

6.1.3.Others

7.       Global Fecal Immunochemical Diagnostic Test (FIT) Market Estimates & Forecast Trend Analysis, by End-user

7.1.    Global Fecal Immunochemical Diagnostic Test (FIT) Market Revenue (US$ Bn) Estimates and Forecasts, by End-user, 2021 - 2035

7.1.1.Hospitals & Clinics

7.1.2.Diagnostic Laboratories

7.1.3.Ambulatory Surgical Centers

7.1.4.Home Care Settings

8.       Global Fecal Immunochemical Diagnostic Test (FIT) Market Estimates & Forecast Trend Analysis, by region

1.1.    Global Fecal Immunochemical Diagnostic Test (FIT) Market Revenue (US$ Bn) Estimates and Forecasts, by region, 2021 - 2035

1.1.1.North America

1.1.2.Eastern Europe

1.1.3.Western Europe

1.1.4.Asia Pacific

1.1.5.Middle East & Africa

1.1.6.Latin America

9.       North America Fecal Immunochemical Diagnostic Test (FIT) Market: Estimates & Forecast Trend Analysis

9.1.    North America Fecal Immunochemical Diagnostic Test (FIT) Market Assessments & Key Findings

9.1.1.North America Fecal Immunochemical Diagnostic Test (FIT) Market Introduction

9.1.2.North America Fecal Immunochemical Diagnostic Test (FIT) Market Size Estimates and Forecast (US$ Billion) (2021 - 2035)

9.1.2.1.   By Product

9.1.2.2.   By Mode of Testing

9.1.2.3.   By Application

9.1.2.4.   By End-user

9.1.2.5.   By Country

9.1.2.5.1.     The U.S.

9.1.2.5.2.     Canada

9.1.2.5.3.     Mexico

10.   Western Europe Fecal Immunochemical Diagnostic Test (FIT) Market: Estimates & Forecast Trend Analysis

10.1.  Western Europe Fecal Immunochemical Diagnostic Test (FIT) Market Assessments & Key Findings

10.1.1.   Western Europe Fecal Immunochemical Diagnostic Test (FIT) Market Introduction

10.1.2.   Western Europe Fecal Immunochemical Diagnostic Test (FIT) Market Size Estimates and Forecast (US$ Billion) (2021 - 2035)

10.1.2.1.    By Product

10.1.2.2.    By Mode of Testing

10.1.2.3.    By Application

10.1.2.4.    By End-user

10.1.2.5.    By Country

10.1.2.5.1. Germany

10.1.2.5.2. Italy

10.1.2.5.3. U.K.

10.1.2.5.4. France

10.1.2.5.5. Spain

10.1.2.5.6. Benelux

10.1.2.5.7. Nordics

10.1.2.5.8. Rest of W. Europe

11.   Eastern Europe Fecal Immunochemical Diagnostic Test (FIT) Market: Estimates & Forecast Trend Analysis

11.1.  Eastern Europe Fecal Immunochemical Diagnostic Test (FIT) Market Assessments & Key Findings

11.1.1.   Eastern Europe Fecal Immunochemical Diagnostic Test (FIT) Market Introduction

11.1.2.   Eastern Europe Fecal Immunochemical Diagnostic Test (FIT) Market Size Estimates and Forecast (US$ Billion) (2021 - 2035)

11.1.2.1.    By Product

11.1.2.2.    By Mode of Testing

11.1.2.3.    By Application

11.1.2.4.    By End-user

11.1.2.5.    By Country

11.1.2.5.1. Russia

11.1.2.5.2. Hungary

11.1.2.5.3. Poland

11.1.2.5.4. Balkan & Baltics

11.1.2.5.5. Rest of E. Europe

12.   Asia Pacific Fecal Immunochemical Diagnostic Test (FIT) Market: Estimates & Forecast Trend Analysis

12.1.  Asia Pacific Market Assessments & Key Findings

12.1.1.    Asia Pacific Fecal Immunochemical Diagnostic Test (FIT) Market Introduction

12.1.2.    Asia Pacific Fecal Immunochemical Diagnostic Test (FIT) Market Size Estimates and Forecast (US$ Billion) (2021 - 2035)

12.1.2.1.    By Product

12.1.2.2.    By Mode of Testing

12.1.2.3.    By Application

12.1.2.4.    By End-user

12.1.2.5.    By Country

12.1.2.5.1. China

12.1.2.5.2. Japan

12.1.2.5.3. India

12.1.2.5.4. Australia & New Zealand

12.1.2.5.5. South Korea

12.1.2.5.6. ASEAN

12.1.2.5.7. Rest of Asia Pacific

13.   Middle East & Africa Fecal Immunochemical Diagnostic Test (FIT) Market: Estimates & Forecast Trend Analysis

13.1.  Middle East & Africa Market Assessments & Key Findings

13.1.1.   Middle East & Africa Fecal Immunochemical Diagnostic Test (FIT) Market Introduction

13.1.2.   Middle East & Africa Fecal Immunochemical Diagnostic Test (FIT) Market Size Estimates and Forecast (US$ Billion) (2021 - 2035)

13.1.2.1.    By Product

13.1.2.2.    By Mode of Testing

13.1.2.3.    By Application

13.1.2.4.    By End-user

13.1.2.5.    By Country

13.1.2.5.1. UAE

13.1.2.5.2. Saudi Arabia

13.1.2.5.3. Turkey

13.1.2.5.4. South Africa

13.1.2.5.5. Rest of MEA

14.   Latin America Fecal Immunochemical Diagnostic Test (FIT) Market: Estimates & Forecast Trend Analysis

14.1.  Latin America Market Assessments & Key Findings

14.1.1.   Latin America Fecal Immunochemical Diagnostic Test (FIT) Market Introduction

14.1.2.   Latin America Fecal Immunochemical Diagnostic Test (FIT) Market Size Estimates and Forecast (US$ Billion) (2021 - 2035)

14.1.2.1.    By Product

14.1.2.2.    By Mode of Testing

14.1.2.3.    By Application

14.1.2.4.    By End-user

14.1.2.5.    By Country

14.1.2.5.1. Brazil

14.1.2.5.2. Argentina

14.1.2.5.3. Colombia

14.1.2.5.4. Rest of LATAM

15.   Country Wise Market: Introduction

16.   Competition Landscape

16.1.  Global Fecal Immunochemical Diagnostic Test (FIT) Market Product Mapping

16.2.  Global Fecal Immunochemical Diagnostic Test (FIT) Market Concentration Analysis, by Leading Players / Innovators / Emerging Players / New Entrants

16.3.  Global Fecal Immunochemical Diagnostic Test (FIT) Market Tier Structure Analysis

16.4.  Global Fecal Immunochemical Diagnostic Test (FIT) Market Concentration & Company Market Shares (%) Analysis, 2023

17.   Company Profiles

17.1.      F. Hoffmann-La Roche Ltd.

17.1.1.    Company Overview & Key Stats

17.1.2.    Financial Performance & KPIs

17.1.3.    Product Portfolio

17.1.4.    SWOT Analysis

17.1.5.    Business Strategy & Recent Developments

    * Similar details would be provided for all the players mentioned below 

17.2.      Eiken Chemical Co., Ltd.​

17.3.      Quest Diagnostics Incorporated​

17.4.      Exact Sciences Corporation​

17.5.      Abbott Laboratories​

17.6.      Sentinel CH. SpA

17.7.      Beckman Coulter, Inc.

17.8.      Sysmex Corporation​

17.9.      Biohit Oyj​

17.10.   Polymedco, Inc.​

17.11.   Epigenomics AG​

17.12.   Fujirebio Diagnostics, Inc.​

17.13.   Randox Laboratories Ltd.​

17.14.   Kyowa Medex Co., Ltd.​

17.15.   Alere Inc.

17.16.   Other Prominent Players

18.   Research Methodology

18.1.  External Transportations / Databases

18.2.  Internal Proprietary Database

18.3.  Primary Research

18.4.  Secondary Research

18.5.  Assumptions

18.6.  Limitations

18.7.  Report FAQs

19.   Research Findings & Conclusion