Market Overview

IoT Irrigation Controller Market is projected to achieve a value of USD 1.16 Billion in 2023, with a linear behavior in the market growth it is forecasted to achieve a value of USD 1.95 Billion by 2033 with a CAGR of 6.5% during the forecast period 2024-2033.

An IoT (Internet of Things) irrigation controller is a device or system that uses internet connectivity to manage and control the irrigation of fields, gardens, or landscaping remotely and often autonomously. Traditional irrigation systems typically rely on timers or manual adjustments to control when and how much water is applied to plants. IoT irrigation controllers, on the other hand, leverage digital technology and data connectivity to provide more precise and efficient irrigation management.

The IoT irrigation controller market is a rapidly growing market, with consumers increasingly adopting these devices to improve their water management and reduce their water bills. According to a We Market Research survey, 75% of respondents are interested in purchasing an IoT irrigation controller, and 50% plan to do so within the next year.

Consumers are becoming more aware of the importance of water conservation, and they are looking for ways to reduce their water consumption. IoT irrigation controllers can help consumers to conserve water by providing them with insights into their water usage and allowing them to make adjustments to their irrigation schedules accordingly.

Market Scope

Market Dynamics

Rising water costs are expected to boost the IoT irrigation controller market during the forecast period for several reasons, including the need for water conservation, cost reduction, and increased efficiency in irrigation practices.

According to the U.S. Environmental Protection Agency (EPA), the average cost of water in the United States increased by over 50% between 2010 and 2019. As water becomes scarcer and more expensive due to factors like droughts and increased demand, businesses and homeowners seek ways to reduce water usage, making IoT irrigation controllers an attractive solution.

In 2020, California implemented strict regulations on outdoor water usage, mandating a significant reduction in residential landscape irrigation. Regulatory changes and water use restrictions can drive the adoption of IoT irrigation controllers as they offer precise control to ensure compliance with water usage limits.

The U.S. Energy Information Administration reported that in 2020, water-related energy consumption accounted for about 12% of total U.S. non-renewable energy use. High energy costs associated with pumping and treating water for irrigation can motivate users to adopt IoT controllers, which can reduce water usage and, in turn, lower energy costs.

The World Wildlife Fund reported that by 2030, the global demand for water is projected to outstrip supply by 40%. Growing awareness of water scarcity and its environmental impact encourages the adoption of IoT controllers to optimize water use, minimize waste, and contribute to sustainability efforts.

A study by the Irrigation Association found that businesses and homeowners can save up to 50% on water bills by using smart irrigation technologies. The potential for significant cost savings and a relatively quick return on investment (ROI) drives the adoption of IoT irrigation controllers, making them a cost-effective solution.

IoT irrigation controllers are more expensive than traditional irrigation controllers. This is a major barrier to adoption, especially for consumers and businesses with tight budgets. IoT irrigation controllers can be more complex to set up and use than traditional irrigation controllers. This can be a challenge for some consumers and businesses, especially those who are not familiar with technology, thereby restraining the growth of IoT Irrigation Controller Market.

Market Component Analysis

The IoT irrigation controller market is expected to be dominated by the hardware segment during the forecast period. The hardware segment is expected to account for a market share of over 60% in 2023. The growth of the hardware segment can be attributed to the increasing demand for IoT irrigation controllers from both residential and commercial users.

The software segment is expected to be the fastest-growing segment during the forecast period. The software segment is expected to grow at a CAGR of over 15% during the forecast period. The growth of the software segment can be attributed to the increasing demand for cloud-based irrigation management software.

The services segment is expected to grow at a moderate pace during the forecast period. The services segment is expected to grow at a CAGR of over 10% during the forecast period. The growth of the services segment can be attributed to the increasing demand for installation and maintenance services for IoT irrigation systems.

Market Application Analysis

The residential segment is expected to account for the largest market share of the IoT irrigation controller market in 2023. The residential segment is expected to account for a market share of over 40% in 2023. The growth of the residential segment can be attributed to the increasing demand for IoT irrigation controllers from homeowners who are looking for ways to save water and reduce their water bills.

The commercial segment is expected to be the second-largest market segment during the forecast period. The commercial segment is expected to account for a market share of over 35% in 2023. The growth of the commercial segment can be attributed to the increasing demand for IoT irrigation controllers from businesses such as hotels, golf courses, and parks.

The agricultural segment is expected to be the fastest-growing market segment during the forecast period. The agricultural segment is expected to grow at a CAGR of over 15% during the forecast period. The growth of the agricultural segment can be attributed to the increasing demand for IoT irrigation controllers from farmers who are looking for ways to improve crop yields and reduce water consumption.

Market- Connectivity Analysis

The Wi-Fi segment is expected to account for the largest market share of the IoT irrigation controller market by connectivity in 2023. The Wi-Fi segment is expected to account for a market share of over 50% in 2023. The growth of the Wi-Fi segment can be attributed to the increasing availability of Wi-Fi networks and the convenience of controlling IoT irrigation controllers using smartphones and tablets.

The cellular segment is expected to be the second-largest market segment during the forecast period. The cellular segment is expected to account for a market share of over 27% in 2023. The growth of the cellular segment can be attributed to the increasing demand for IoT irrigation controllers that can be controlled remotely even when there is no Wi-Fi network available.

The Z-Wave and ZigBee segments are expected to account for a smaller market share of the IoT irrigation controller market in 2023. The growth of the Z-Wave and ZigBee segments is expected to be hampered by the limited availability of these wireless technologies and the higher cost of Z-Wave and ZigBee-based IoT irrigation controllers.

Market-Regional Analysis

The North America region is expected to account for the largest market share of the IoT irrigation controller market in 2023. The North America region is expected to account for a market share of over 40% in 2023. The growth of the North America market can be attributed to the early adoption of new technologies, the high disposable income of consumers, and the rising water costs.

The Europe region is expected to be the second-largest market segment during the forecast period. The Europe region is expected to account for a market share of over 30% in 2023. The growth of the Europe market can be attributed to the increasing awareness of water conservation and the growing demand for smart home devices.

The Asia Pacific region is expected to be the fastest-growing IoT irrigation controller market segment during the forecast period. The Asia Pacific region is expected to grow at a CAGR of over 15% during the forecast period. The growth of the Asia Pacific market can be attributed to the increasing demand for water-saving irrigation solutions and the growing adoption of IoT technology in the agricultural sector.

 Competitive Analysis

The IoT irrigation controller market is a competitive market with a number of major players. The major players in the market, such as Hunter Industries, Toro, and Rain Bird, have a strong presence and a wide range of products. This makes it difficult for new entrants to compete.

Companies are constantly innovating to develop new and better IoT irrigation controllers. This innovation is driven by the increasing demand for features such as remote control, weather-based scheduling, and water leak detection.

Rain Bird Corporation, Hunter Industries, The Toro Company, Rachio Inc., Netafim, Orbit Irrigation Products, Inc., Hydropoint Data Systems, Inc., Nelson Irrigation Corporation, Skydrop, Scotts Miracle-Gro Company, Baseline Systems, Galcon Ltd., GreenIQ, BlueSpray, Weathermatic, Banyan Water, Calsense, Jain Irrigation Systems Ltd., Irritrol Systems, ESPA S.A. and Valmont Industries, Inc. are some of the major key plyers in the IoT Irrigation Controller market.

Research Report Following Segments:

By Component

·         Hardware

·         Software

·         Services

By Application

·         Residential

·         Commercial

·         Agriculture

By Connectivity

·         Cellular

·         Wi-Fi

·         Z-Wave

·         ZigBee