Market Overview
The global Scooter market was valued at USD 69.51 billion in 2023 and expected to grow at a CAGR of 5.6% during the forecast period. A scooter is a type of motorized vehicle that typically has a small frame, two wheels, and a handlebar for steering. It is often used for personal transportation, especially in urban areas, due to its compact size, easy maneuverability, and low cost compared to other motorized vehicles.
Scooters can be powered by gasoline, electric batteries, or hybrid engines. Gasoline-powered scooters typically have a larger engine and higher top speed, while electric scooters are quieter, more environmentally friendly, and less expensive to operate. Hybrid scooters combine the benefits of both gasoline and electric power, offering greater range and fuel efficiency.
Scooters come in various sizes, from small models designed for children to larger models for adults. They can also come in different styles, such as classic Vespa-style scooters, sporty models designed for higher speeds, and off-road scooters designed for rough terrain.
The global scooter market has experienced significant growth in recent years due to factors such as increasing urbanization, growing demand for cost-effective transportation options, and the rising popularity of eco-friendly vehicles. The market is expected to continue to grow at a steady rate over the next few years.
Electric scooters have emerged as a major trend in the global scooter market, with the growing popularity of eco-friendly transportation options and increasing investment in electric vehicle technology. The adoption of electric scooters is also driven by the rising awareness of the harmful effects of pollution on the environment and the need for sustainable transportation options.
Asia-Pacific is the largest market for scooters, accounting for a significant share of the global market due to the high population density, increasing urbanization, and growing demand for cost-effective transportation options in the region. Europe and North America are also significant markets for scooters, driven by the increasing demand for eco-friendly transportation options and the growing popularity of electric scooters.
Key players operating in the global scooter market include Honda Motor Co., Ltd., Yamaha Motor Co., Ltd., Suzuki Motor Corporation, Piaggio & C. S.p.A., and Hero MotoCorp Ltd., among others. These companies are focusing on product innovation, strategic partnerships, and expanding their product offerings to gain a competitive edge in the market.
Report Scope
Report Attributes | Description |
Market Size in 2023 | USD 69.51 Billion |
Market Forecast in 2031 | USD 97.45 Billion |
CAGR % 2023-2031 | 5.6% |
Base Year | 2022 |
Historic Data | 2019-2021 |
Forecast Period | 2023-2031 |
Report USP | Production, Consumption, company share, company heatmap, company production capacity, growth factors and more |
Segments Covered | By Product Type (Conventional Scooter And Electric Scooter), By Electric Scooter Type (Conventional Electric Scooter, Swappable Electric Scooter) |
Regional Scope | North America, Europe, APAC, South America and Middle East and Africa |
Country Scope | U.S.; Canada; U.K.; Germany; France; Italy; Spain; Benelux; Nordic Countries; Russia; China; India; Japan; South Korea; Australia; Indonesia; Thailand; Mexico; Brazil; Argentina; Saudi Arabia; UAE; Egypt; South Africa; Nigeria |
Key Companies | Yadea Technology Group Co., Ltd.; Ninebot Limited; Neutron Holdings, Inc.; (Lime); Bird Rides, Inc.; Spin; Gotrax; Segway Inc.; Razor USA LLC; Uber Technologies Inc. (Jump); OKIA |
Impact of COVID
The COVID-19 pandemic has had a significant impact on the global scooter market, particularly during the early stages of the outbreak when lockdowns and travel restrictions were imposed in many countries. The pandemic led to a decline in demand for scooters as people stayed at home and avoided non-essential travel.
However, as the pandemic continued and lockdowns were gradually lifted, the demand for scooters started to recover. Scooters emerged as a popular mode of transportation as people sought to avoid crowded public transport and looked for more affordable and convenient ways to commute. This trend was particularly pronounced in urban areas, where scooters offer a cost-effective and efficient alternative to cars.
Furthermore, the pandemic has accelerated the shift towards eco-friendly transportation options, which has been a major driver of growth in the scooter market. The increasing awareness of the harmful effects of pollution on the environment has led to a growing demand for electric scooters, which are seen as a more sustainable mode of transportation.
In response to the pandemic, many scooter manufacturers have implemented measures to ensure the safety of their employees and customers. This includes the adoption of remote working arrangements, social distancing protocols, and enhanced hygiene measures.
Product Type Insights
Conventional scooters still account for a significant share of the global scooter market, although their market share has been declining in recent years. As of 2022, conventional scooters are estimated to hold around 60% of the global market share.
Electric scooters have emerged as a major trend in the global scooter market in recent years, with the growing popularity of eco-friendly transportation options and increasing investment in electric vehicle technology. The adoption of electric scooters is also driven by the rising awareness of the harmful effects of pollution on the environment and the need for sustainable transportation options. As of 2022, electric scooters are estimated to hold around 40% of the global market share.
Electric Scooter Type Insights
Conventional scooters, which are powered by gasoline engines, still account for the majority of the global scooter market. As of 2022, conventional scooters are estimated to hold around 60% of the global market share.
Electric scooters with built-in batteries are becoming increasingly popular as consumers look for more eco-friendly and efficient modes of transportation. As of 2022, electric scooters with built-in batteries are estimated to hold around 30% of the global market share.
Swappable electric scooters are a relatively new concept in the global scooter market, but they are rapidly gaining popularity. These scooters have removable batteries that can be easily swapped out for a fully charged battery, allowing riders to quickly recharge their scooters without the need for a charging station. As of 2022, swappable electric scooters are estimated to hold around 10% of the global market share.
Regional Insights
The Asia-Pacific region is the largest market for scooters, accounting for around 80% of the global market share. The market is driven by factors such as high population density, urbanization, and the growing demand for affordable and efficient modes of transportation.
Europe is the second-largest market for scooters, accounting for around 15% of the global market share. The market is driven by factors such as the increasing popularity of electric scooters, the need for eco-friendly transportation options, and the rising demand for last-mile transportation solutions.
North America is a relatively small market for scooters, accounting for around 5% of the global market share. However, the market is expected to grow in the coming years, driven by factors such as the increasing popularity of electric scooters and the need for efficient and affordable transportation options.
The rest of the world, including regions such as Latin America, the Middle East, and Africa, accounts for a small share of the global scooter market. However, the market is expected to grow in the coming years, driven by factors such as increasing urbanization and the need for affordable and efficient modes of transportation.
Competitive Analysis
Some of the major companies operating within the market are Yadea Technology Group Co., Ltd.; Ninebot Limited; Neutron Holdings, Inc.; (Lime); Bird Rides, Inc.; Spin; Gotrax; Segway Inc.; Razor USA LLC; Uber Technologies Inc. (Jump); OKIA. These players are focusing on product innovation, expansion, and partnerships to strengthen their market position and meet the growing demand for Scooter globally.
Recent News
· In May 2020, Ola Electric has acquired Amsterdam-based e-scooter firm Etergo. With this acquisition, the company is all set to enter the premium electric two-wheeler market.
· In April 2023, Mobility specialist Zeus Scooters has acquired Ireland-based e-bike and e-scooter company Zipp Mobility for an undisclosed sum. The acquisition provides Zeus with further reach in the United Kingdom and Ireland markets, according to a release.
Why to buy this Report?
The report provides quantitative and qualitative aspect for the market in terms of value and volume, along with supporting market trends, challenges, restraints.
The report provides an in depth analysis from both production and consumption point of view at the regional and country level. Key Factors considered within the report scope are Production capacity by countries/regions, average price, consumption ratio, revenue earned and gross margin.
The report provides competitive analysis of around 30-50 companies operated in the market, these companies are bifurcated into niche players, the leaders and major contenders. The companies are analyzed in terms of following factors such as:
§ Business Model
§ Production Capacity, Revenue, Sales, Gross Margin
§ Key Business Strategy
§ SWOT Analysis
In terms of competitive landscape, the report provides distinctive factors that would help the end user in taking a key decision within the business:
§ Company Share Analysis from 2018-2022
§ Company Analysis by Revenue and Sales
§ Company Production Capacity, Gross Margin
§ Company Share Analysis by Application/End Use
§ Company Share Analysis by Product/Specification
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· What is the market size and growth rate across key countries / regions?
· How big is the global & regional market in terms of revenue and volume?
· How far market will grow in forecast period in terms of revenue and volume?
· What factors will influence demand and supply trends across each markets during the forecast period?
· What are the technology trends shaping various markets?
· Which country / region has more opportunities?
· What is the COVID-19 impact on the market and how long will it take to recover?
· Who are the key competitors of market Players?
· What are the market share (%) of Key Players?
· What are the Merger & Acquisition, New Product Launch, Recent Development within each of the Markets?
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