Online Dating Market Analysis by Demographic (Age Group, Gender, Income Level), by Psychographic (Lifestyle, Personality Traits), by Behavioral (Usage Frequency, User Benefits), by Technographic (Device Used, Platform Preference, by Revenue Model (Subscription-Based Services, Freemium Services, Advertising-Based Services) and by Region: Global Forecast, 2024 - 2034.
- PUBLISHED ON
- 2023-06-06
- NO OF PAGES
- 275
- CATEGORY
- Information Communication & Technology
Market Overview
The Online Dating market is predicted to
develop at a compound annual growth rate (CAGR) of 5.3% from 2024 to 2034, when
it is projected to reach USD 14.47 Billion, based on an average growth pattern.
The market is estimated to reach a value of USD 8.63 Billion in 2024.
SOURCE: We Market Research
Online dating is
the process of searching for love or sexual partners using websites or apps.
Users establish profiles that include images and personal information, and
platforms use compatibility algorithms to suggest potential matches. Messaging,
video calls, and, on occasion, voice conversations are common modes of
communication. Many services provide free basic functions, with premium choices
available for a price. The market encompasses a wide range of platforms, from
generic dating sites to specialty services tailored to certain hobbies or communities.
Tinder, Bumble, and Match.com are some of the most popular examples.
Technological developments and changing societal views have led to a huge
increase in online dating.
The global online dating services industry is being driven by rising internet and smartphone usage, shifting social conventions, and hectic lifestyles that make traditional dating difficult. Technological improvements, such as artificial intelligence, improve matchmaking and user experiences. Diverse platforms cater to different preferences and ethnicities, hence expanding the user base. Urbanisation also increases online dating as people seek new social connections. Enhanced privacy and safety features entice more users, while successful marketing and advertising initiatives raise platform prominence. These factors all contribute to the increased popularity and adoption of online dating services worldwide.
Market Scope
|
Report Attributes |
Description |
|
Market Size in 2024 |
USD 8.63 Billion |
|
Market Forecast in 2034 |
USD 14.47 Billion |
|
CAGR % 2024-2034 |
5.3% |
|
Base Year |
2023 |
|
Historic Data |
2016-2022 |
|
Forecast Period |
2024-2034 |
|
Report USP
|
Production, Consumption, company share, company
heatmap, company production capacity, growth factors and more |
|
Segments Covered |
by Indication, by Distribution Channel, by Dosage Form and By
Region |
|
Regional Scope |
North America, Europe, APAC, South America and
Middle East and Africa |
|
Country Scope |
U.S.; Canada; U.K.; Germany; France; Italy; Spain; Benelux; Nordic
Countries; Russia; China; India; Japan; South Korea; Australia; Indonesia;
Thailand; Mexico; Brazil; Argentina; Saudi Arabia; UAE; Egypt; South Africa;
Nigeria |
Online Dating Industry: Dynamics & Restrains
Market Opportunity:
We Market
Research: Online Dating Dashboard
Our marketing platform offers a comprehensive dashboard that provides clients with valuable insights into market trends over the years. Included below is a sample image of our dashboard, and specific PDF logins will be furnished to grant access to this insightful tool.
Online Dating Segmentation
Market- By Demographic Analysis
By Demographic, the Online Dating Market is Categories into Age Group, Gender, Income Level. The Age Group segment accounts for the largest share of around 58% in 2024.
The age group segment is driven by
increased digital literacy among older adults, a growing acceptance of online
platforms for social connections, and a rise in the number of single older
individuals seeking companionship or relationships.
The
following segments are part of an in-depth analysis of the global Online Dating
market:
|
Market Segments |
|
|
By Psychographic |
·
Lifestyle ·
Personality Traits |
|
By Behavioral |
·
Usage Frequency ·
User Benefits |
|
By Technographic |
·
Device Used ·
Platform Preference |
|
By Revenue
Model |
·
Subscription-Based Services ·
Freemium Services ·
Advertising-Based Services |
Online Dating Industry: Regional Analysis
North America Market Forecast
North America dominate the Online Dating Market with the highest revenue generating market with share of more than 50%. This region is one of the largest markets for online dating services, driven by high internet penetration, tech-savvy populations, and a cultural acceptance of online dating. Major players like Match Group dominate this market with platforms such as Tinder, Match.com, and OkCupid.
Europe Market Statistics
Europe's Online
Dating market benefits from the rising incidence of demand for Online Dating. Online
dating is popular across Europe, with countries like the UK, Germany, and
France leading in adoption. The market here is characterized by a mix of local
and international platforms catering to diverse cultural preferences and languages.
Asia Pacific Market Forecasts
Asia Pacific is expected to be the
fastest-growing regional segment of the Online Dating market during the
forecast period. In the Asia Pacific, region shows rapid growth in online
dating services, particularly in countries like China, Japan, South Korea, and
India. Cultural attitudes toward dating and marriage are evolving, contributing
to increased acceptance of online platforms. Local players often compete with
international giants like Tinder and Bumble.
The Online Dating Market is dominated by a few large
companies, such as
·
Match Group, Inc.(Tinder)
·
Badoo
·
Coffee Meets Bagel
·
eharmony Inc.
·
EliteMate.com LLC
·
Grindr LLC
·
Happn SAS
·
Love Group Global Ltd.
·
rsvp.com.au Pty Ltd.
·
Spark Networks SE
·
Spice of Life
·
Tastebuds Media Ltd.
·
The Bumble Group
·
The Meet Group Inc.
·
Zoosk Inc.
· Others
1.
Global
Online Dating Market Introduction and Market Overview
1.1. Objectives of the Study
1.2. Global Online Dating Market
Scope and Market Estimation
1.2.1.Global Online Dating Overall
Market Size, Revenue (US$ Mn), Market CAGR (%), Market forecast (2023 - 2034)
1.2.2.Global Online Dating Market
Revenue Share (%) and Growth Rate (Y-o-Y) from 2019 - 2034
1.3. Market Segmentation
1.3.1.Demographic of Global Online
Dating Market
1.3.2.Psychographic of Global Online
Dating Market
1.3.3.Behavioral of Global Online
Dating Market
1.3.4.Technographic of Global Online
Dating Market
1.3.5.Revenue Model of Global Online
Dating Market
1.3.6.Region of Global Online Dating
Market
2.
Executive Summary
2.1. Market Dynamics
2.1.1.Drivers
2.1.2.Limitations
2.1.3.Opportunities
2.1.4.Impact Analysis of Drivers and
Restraints
2.2. Pricing Trends Analysis &
Average Selling Prices (ASPs)
2.3. Key Mergers & Acquisitions,
Expansions, JVs, Funding / VCs, etc.
2.4. Porter’s Five Forces Analysis
2.4.1.Bargaining Power of Suppliers
2.4.2.Bargaining Power of Buyers
2.4.3.Threat of Substitutes
2.4.4.Threat of New Entrants
2.4.5.Competitive Rivalry
2.5. Market Investment Opportunity
Analysis (Top Investment Pockets), By Segments & By Region
3.
Global Online Dating Market Estimates & Historical Trend Analysis (2019 -
2023)
4.
Global Online Dating Market Estimates & Forecast Trend Analysis, by
Demographic
4.1. Global Online Dating Market
Revenue (US$ Mn) Estimates and Forecasts, by Demographic, 2019 to 2034
4.1.1.Age Group
4.1.2.Gender
4.1.3.Income Level
5.
Global Online Dating Market Estimates & Forecast Trend Analysis, by
Psychographic
5.1. Global Online Dating Market
Revenue (US$ Mn) Estimates and Forecasts, by Psychographic, 2019 to 2034
5.1.1.Lifestyle
5.1.2.Personality Traits
6.
Global Online Dating Market Estimates & Forecast Trend Analysis, by
Behavioral
6.1. Global Online Dating Market
Revenue (US$ Mn) Estimates and Forecasts, by Behavioral,
2019 to 2034
6.1.1.Usage Frequency
6.1.2.User Benefits
7.
Global Online Dating Market Estimates & Forecast Trend Analysis, by
Technographic
7.1. Global Online Dating Market
Revenue (US$ Mn) Estimates and Forecasts, by Technographic,
2019 to 2034
7.1.1.Device Used
7.1.2.Platform Preference
8.
Global Online Dating Market Estimates & Forecast Trend Analysis, by
Revenue Model
8.1. Global Online Dating Market
Revenue (US$ Mn) Estimates and Forecasts, by Revenue Model,
2019 to 2034
8.1.1.Subscription-Based Services
8.1.2.Freemium Services
8.1.3.Advertising-Based Services
9.
Global Online Dating Market Estimates & Forecast Trend Analysis,
by Region
9.1. Global Online Dating Market
Revenue (US$ Mn) Estimates and Forecasts, by Region, 2019 to 2034
9.1.1.North America
9.1.2.Europe
9.1.3.Asia Pacific
9.1.4.Middle East & Africa
9.1.5.South America
10. North America Online
Dating Market: Estimates & Forecast
Trend Analysis
10.1.
North
America Online Dating Market Assessments & Key Findings
10.1.1. North America Online Dating
Market Introduction
10.1.2. North America Online Dating
Market Size Estimates and Forecast (US$ Million) (2019 – 2034)
10.1.2.1. By Demographic
10.1.2.2. By Psychographic
10.1.2.3. By Behavioral
10.1.2.4. By Technographic
10.1.2.5. By Revenue Model
10.1.2.6. By Country
10.1.2.6.1. The U.S.
10.1.2.6.2. Canada
10.1.2.6.3. Mexico
11. Europe Online
Dating Market: Estimates & Forecast
Trend Analysis
11.1. Europe Online Dating Market
Assessments & Key Findings
11.1.1. Europe Online Dating Market
Introduction
11.1.2. Europe Online Dating Market Size
Estimates and Forecast (US$ Million) (2019 – 2034)
11.1.2.1. By Demographic
11.1.2.2. By Psychographic
11.1.2.3. By Behavioral
11.1.2.4. By Technographic
11.1.2.5. By Revenue Model
11.1.2.6. By Country
11.1.2.6.1. Germany
11.1.2.6.2. U.K.
11.1.2.6.3. France
11.1.2.6.4. Italy
11.1.2.6.5. Spain
11.1.2.6.6. Russia
11.1.2.6.7. Rest of Europe
12. Asia Pacific Online
Dating Market: Estimates & Forecast
Trend Analysis
12.1. Asia Pacific Market Assessments
& Key Findings
12.1.1. Asia Pacific Online Dating
Market Introduction
12.1.2. Asia Pacific Online Dating
Market Size Estimates and Forecast (US$ Million) (2019 – 2034)
12.1.2.1. By Demographic
12.1.2.2. By Psychographic
12.1.2.3. By Behavioral
12.1.2.4. By Technographic
12.1.2.5. By Revenue Model
12.1.2.6. By Country
12.1.2.6.1. China
12.1.2.6.2. Japan
12.1.2.6.3. India
12.1.2.6.4. Australia
12.1.2.6.5. South Korea
12.1.2.6.6. ASEAN
12.1.2.6.7. Rest of Asia Pacific
13. Middle East & Africa Online
Dating Market: Estimates & Forecast
Trend Analysis
13.1. Middle East & Africa Market
Assessments & Key Findings
13.1.1. Middle
East & Africa Online
Dating Market Introduction
13.1.2. Middle
East & Africa Online
Dating Market Size Estimates and Forecast (US$ Million) (2019 – 2034)
13.1.2.1. By Demographic
13.1.2.2. By Psychographic
13.1.2.3. By Behavioral
13.1.2.4. By Technographic
13.1.2.5. By Revenue Model
13.1.2.6. By Country
13.1.2.6.1. U.A.E.
13.1.2.6.2. Saudi Arabia
13.1.2.6.3. Egypt
13.1.2.6.4. South Africa
13.1.2.6.5. Rest of Middle East & Africa
14. South America
Online Dating Market: Estimates &
Forecast Trend Analysis
14.1. South America Market Assessments
& Key Findings
14.1.1. South America Online Dating
Market Introduction
14.1.2. South America Online Dating
Market Size Estimates and Forecast (US$ Million) (2019 – 2034)
14.1.2.1. By Demographic
14.1.2.2. By Psychographic
14.1.2.3. By Behavioral
14.1.2.4. By Technographic
14.1.2.5. By Revenue Model
14.1.2.6. By Country
14.1.2.6.1. Brazil
14.1.2.6.2. Argentina
14.1.2.6.3. Colombia
14.1.2.6.4. Rest of South America
15. Competition Landscape
15.1. Global Online Dating Market
Competition Matrix & Benchmarking, by Leading Players / Innovators /
Emerging Players / New Entrants
15.2. Global Online Dating Market
Competition White Space Analysis, By Behavioral
15.3. Global Online Dating Market Competition
Heat Map Analysis, By Behavioral
15.4. Global Online Dating Market
Concentration & Company Market Shares (%) Analysis, 2022
16. Company Profiles
16.1.
Match Group, Inc.(Tinder).
16.1.1. Company Overview & Key Stats
16.1.2. Financial Performance & KPIs
16.1.3. Product Portfolio
16.1.4. Business Strategy & Recent
Developments
* Similar details would be provided
for all the players mentioned below
16.2. Badoo
16.3. Coffee Meets
Bagel
16.4. eharmony Inc.
16.5. EliteMate.com
LLC
16.6. Grindr LLC
16.7. Happn SAS
16.8. Love Group
Global Ltd.
16.9. rsvp.com.au
Pty Ltd.
16.10. Spark Networks
SE
16.11. Spice of Life
16.12. Tastebuds
Media Ltd.
16.13. The Bumble
Group
16.14. The Meet Group
Inc.
16.15. Zoosk Inc.
16.16. Others
17. Research
Methodology
17.1. External Transportations /
Databases
17.2. Internal Proprietary Database
17.3. Primary Research
17.4. Secondary Research
17.5. Assumptions
17.6. Limitations
17.7. Report FAQs
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Frequently Asked Questions
What is the market size of Online Dating Market in 2024?
Online Dating Market was valued at USD 8.63 Billion in 2024.
What is the growth rate for the Online Dating Market?
Online Dating Market size will increase at approximate CAGR of 5.3% during the forecasted period.
Which are the top companies operating within the market?
Major companies operating within the Online Dating Market Are Match Group, Inc.(Tinder),Badoo, Coffee Meets Bagel, eharmony Inc., EliteMate.com LLC, Grindr LLC, Happn SAS, Love Group Global Ltd., rsvp.com.au Pty Ltd., Spark Networks SE, Spice of Life, Tastebuds Media Ltd., The Bumble Group, The Meet Group Inc., Zoosk Inc.
Which region dominates the Online Dating Market?
North America dominates the market with an active share of 50%.
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