Kayak Market Size, Industry Analysis Report By Products (Rigid, Folding, Inflatable), By Applications (Recreational, Touring, Racing Activities), By Distribution Channel (Sport Variety Stores, Third Party Online Channel, Direct-To-Consumer Channel, Modern Trade Channels) & Region – Forecast

  • 22/12/2022
  • Retails & Consumer
The Kayak Market: Overview
The Kayak Market is valued at around USD 171 million in 2022 and is expected to reach USD 250.5 million by 2030, registering a CAGR of 3.5% over the forecast period. A kayak is a long, narrow boat that can only hold a few passengers at once. While some consumers use it for leisure activities like fishing or downtime, others use it for risk-taking sports. The typical kayak design that is currently on the market features tow cockpits and also includes a storage area for supplies. They are designed to endure harsh weather and water conditions.

The Kayak Market - Growth Factor
The burgeoning kayak market is being driven by rapid urbanisation. A kayak is a small, slender watercraft that is frequently propelled by a paddle with two blades. The Greenlandic word qajaq is the source of the word kayak. The traditional kayak has a covered deck and one or more cockpits, with room for one paddler in each. The person can use a single paddle to move the ship forward in the water. In other words, a kayak is an enclosed watercraft with a seated user holding a double-bladed paddle. The growth of outdoor activities worldwide is one of the main factors propelling the expansion of the kayak market. Market expansion is fuelled by kayaking's rising popularity among the general public as a result of better strength, cardiovascular fitness, and flexibility.

The Kayak Market – Market Trends
• Sales of kayaks are anticipated to increase significantly during the forecast period due to the increase in water tourism brought on by rising disposable income and increased kayaking awareness.
• In the upcoming years, it is anticipated that rising demand for computer-aided kayaks for a variety of applications will lead to prosperous business opportunities. Additionally, the development of artificial water features is anticipated to have a positive impact on the market's expansion.
• Market expansion is anticipated to be sparked by the government's expanding initiatives to support water sports and competitions.
• Due to their dependability, durability, and safety, inflatable kayaks are becoming increasingly popular in place of traditional kayaks, which may accelerate market growth. Furthermore, it is anticipated that technological developments to improve kayaks will have a positive impact on sales.

The Kayak Market – Segmentation
The Kayak Market fragrance concentrates market has been sub-classified into product, application, distribution channels.

On the basis of products, the Kayak Market is bifurcated into:
• Rigid
• Folding
• Inflatable
• others

On the basis of applications, the market is segmented into:
• recreational
• touring
• racing activities
• others

On the basis of distribution channel, the market segmented into:
• sport variety stores
• third party online channel
• direct-to-consumer channel
• modern trade channels
• Others

The Kayak Market –Regional Analysis
North America dominated the global Kayak Market, with a 3.1% CAGR from 2023 to 2033, is expected to grow with a revenue share of more than 47% in 2023 and be the fastest-growing market for kayak. Due to a desire for thrills and adventure, water leisure sports have become extremely popular, which is advantageous for the kayak industry. The region's kayak industry is also growing thanks to state and national kayaking competitions held by governmental organisations and sports leagues.

The Kayak Market – Key Market players
Global key players of Kayak Market include Advanced Elements, AIRE, Aqua Xtreme, Clear Blue Hawaii, Klepper Faltbootwerft, MOOVING SARL, BIC Sport, Long Haul Kayaks, Nautiraid, ORU KAYAK, TRAK Kayaks, Folding Kayaks UK, KL Outdoor LLC, Johnson Outdoors Inc., Feelfree US, LLC, Jackson Kayak, Inc. and Confluence Outdoor, LLC., and others.

Report scope
Global Kayak Market: Historical Years- 2018-2021
Global Kayak Market: Forecast Years- 2022-2030
Global Kayak Market 2022- USD 171 million
Global Kayak Market 2030- USD 250.5 million
Global Kayak Market CAGR- 3.5%

Quality Assurance Process

  1. We Market Research’s Quality Assurance program strives to deliver superior value to our clients.

We Market Research senior executive is assigned to each consulting engagement and works closely with the project team to deliver as per the clients expectations.

Market Research Process

We Market Research monitors 3 important attributes during the QA process- Cost, Schedule & Quality. We believe them as a critical benchmark in achieving a project’s success.

To mitigate risks that can impact project success, we deploy the follow project delivery best practices:
  • Project kickoff meeting with client
  • Conduct frequent client communications
  • Form project steering committee
  • Assign a senior SR executive as QA Executive
  • Conduct internal editorial & quality reviews of project deliverables
  • Certify project staff in SR methodologies & standards
  • Monitor client satisfaction
  • Monitor realized value post-project

Case Study- Automotive Sector

One of the key manufacturers of automotive had plans to invest in electric utility vehicles. The electric cars and associated markets being a of evolving nature, the automotive client approached We Market Research for a detailed insight on the market forecasts. The client specifically asked for competitive analysis, regulatory framework, regional prospects studied under the influence of drivers, challenges, opportunities, and pricing in terms of revenue and sales (million units).


The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research

The second stage involved primary research in which several market players and automotive parts suppliers were contacted to study their viewpoint concerning the development of their market and production capacity, clientele, and product line. This stage concluded in a brief understanding of the competitive ecosystem and also glanced through the strategies and pricing of the companies profiled.

Market Estimates and Forecast

In the final stage of the study, market forecasts for the electric utility were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.

Case Study- ICT Sector

Business process outsourcing, being one of the lucrative markets from both supply- and demand- side, has appealed to various companies. One of the prominent corporations based out of Japan approached us with their requirements regarding the scope of the procurement outsourcing market for around 50 countries. Additionally, the client also sought key players operating in the market and their revenue breakdown in terms of region and application.

Business Solution

An exhaustive market study was conducted based on primary and secondary research that involved factors such as labor costs in various countries, skilled and technical labors, manufacturing scenario, and their respective contributions in the global GDP. A comparative study of the market was conducted from both supply- and demand side, with the supply-side comprising of notable companies, such as GEP, Accenture, and others, that provide these services. On the other hand, large manufacturing companies from them demand-side were considered that opt for these services.


The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2033.


Select a license type that suits your business needs

Single User Access

US $4750

Only Four Thousand Seven Hundred Fifty US dollar

  • 1 User access
  • 15% Additional Free Customization
  • Free Unlimited post-sale support
  • 100% Service Guarantee until achievement of ROI
Multi User Cost

US $5750

Only Five Thousand Seven Hundred Fifty US dollar

  • 5 Users access
  • 25% Additional Free Customization
  • Access Report summaries for Free
  • Guaranteed service
  • Dedicated Account Manager
  • Discount of 20% on next purchase
  • Get personalized market brief from Lead Author
  • Printing of Report permitted
  • Discount of 20% on next purchase
  • 100% Service Guarantee until achievement of ROI
Enterprise User Cost

US $7750

Only Seven Thousand Seven Hundred Fifty US dollar

  • Unlimited User Access
  • 30% Additional Free Customization
  • Exclusive Previews to latest or upcoming reports
  • Discount of 30% on next purchase
  • 100% Service Guarantee until achievement of ROI