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Smartwatch Market Size, Industry Analysis Report By Products (Extensions, Standalone, Classical), By Operating Systems (iOS, Android), By Processor (Single-core, Dual-core, Quad-core, Apple S1), By Application (Personal Assistance, Wellness, Media and Entertainment, Healthcare, Sports), By End-user (Male, Female) & Region – Forecasts

  • PUBLISHED ON
  • 01/08/2022
  • NO OF PAGES
  • 244
  • CATEGORY
  • Electronics & Communication

 

Global Smartwatch Market Analysis by Products, Operating Systems, Processor, Display type, Application, Distribution Channel, End-use Region and segments forecast till 2033

 

Market Overview

Global Smartwatch Market valued at US USD 28,660 million in 2022, is anticipated to reach a value of US USD 136,130 million in 2033, growing at a CAGR of 21.5%.

 

Report Scope

Report Attributes

Description

Market Size in 2022

USD 28,660 Million

Market Forecast in 2033

USD 136,130 Million

CAGR % 2023-2033

21.5%

Base Year

2022

Historic Data

2020-2021

Forecast Period

2023-2033

Report USP

Production, Consumption, company share, company heatmap, company production capacity, growth factors and more

Segments Covered

Products, Operating Systems, Processor, Display type, Application, Distribution Channel, End-use

Regional Scope

North America, Europe, APAC, South America and Middle East and Africa

Country Scope

U.S.; Canada; U.K.; Germany; France; Italy; Spain; Benelux; Nordic Countries; Russia; China; India; Japan; South Korea; Australia; Indonesia; Thailand; Mexico; Brazil; Argentina; Saudi Arabia; UAE; Egypt; South Africa; Nigeria

Key Companies

Fitbit, Inc., Garmin Ltd, Alphabet Inc., Google LLC, Huawei Technologies Co., Ltd., Fossil Group, Inc., Motorola Mobility LLC, Sony Corporation, SAMSUNG, Tomtom International BV, Giorgio Armani, S.p.A, Amazon, Polar Electro, ASUSTEK Computer Inc., LG Electronics, Xiomi Inc., and Others.

 

A smartwatch is a wrist-worn digital device that provides atomic clock accuracy. It is linked to a smartphone and receives notifications for e-mails, texts, and incoming phone calls. It includes a number of apps that provide added features, like presenting weather updates, maps, and stock values. It is also capable of making phone calls and sending & receiving text messages. Its popularity is growing around the world because it includes fitness trackers and monitoring devices to help consumers track their health.

Various features include notifications, alerts, apps, answer messages by voice, media management, fitness tracking, and a very good battery life. The market size revenue considered in the report is revenue earned by companies by selling smartwatch. From application perspective, the report analyses the market according to personal assistance, wellness, healthcare, sports, and others. Smartwatches are designed to, either on their own or when paired with a smart phone, provide features like connecting to the internet, running mobile apps, making calls, messaging via text or video, checking caller ID, accessing stock & weather updates, providing fitness monitoring capabilities, offering GPS coordinates & location directions, and more.

Rise in demand for wireless sports and fitness devices, increase in health awareness among end users, and surge in technological advancements by market players are anticipated to boost the growth of smart watch market. Additionally, rising emphasis on connected devices and smart systems among several industries, and growing demand for connected ecosystem are projected to offer significant opportunities for smart watch market globally. The increase in data dependency among end users and huge investments in building smart cities by the government of various countries are the key success areas that bolster the demand for smart wearable devices.

As technologies continue to evolve and merge in an ever changing digital world, a number of theoretical models have been proposed to study the user’s adoption of new technologies. Wearable technologies such as smart watches are also a new form of fashion accessories for users. Led by inventions, smart watch manufacturers are investing heavily on the R&D activities.

 

Products Insights

The Extensions segment is anticipated to amass notable gains over 2023-2033 ascribing to the Surging prevalence of smartwatches.

 

Operating Systems Insights

The Android segment is anticipated to amass notable gains over 2022-2030 ascribing to the Surging prevalence of smartwatches.

 

Processor Insights

The Quad-core segment is poised to generate significant returns over the estimated timeline for the Smartwatch market.

 

Display type Insights

The LCD segment is poised to generate significant returns over the estimated timeline for the Smartwatch market.

 

Application Insights

The Personal Assistance segment is poised to generate significant returns over the estimated timeline for the Smartwatch market.

 

Distribution Channel Insights

The E-commerce segment is poised to generate significant returns over the estimated timeline for the Smartwatch market.

 

End-use Insights

The Male segment is anticipated to generate a significant revenue share for the market substantially over 2023-2033.

 

Regional Insights

The Global Smartwatch is further segmented into five major countries- North America, Asia-pacific, Europe, Latin America, Middle East and Africa. North America is estimated to account for largest share in the global Smart Watch market owing to the rising fitness activities and health consciousness among end-users in the U.S. and Canada. Following North America, Europe is projected to have significant share in the global Smart Watch market. Asia Pacific is estimated to grow at a significant growth rate owing to high penetration of smart phones in the region.

 

Competitive Analysis

Fitbit, Inc., Garmin Ltd, Alphabet Inc., Google LLC, Huawei Technologies Co., Ltd., Fossil Group, Inc., Motorola Mobility LLC, Sony Corporation, SAMSUNG, Tomtom International BV, Giorgio Armani, S.p.A, Amazon, Polar Electro, ASUSTEK Computer Inc., LG Electronics, Xiomi Inc., and Others.

 

Global Smartwatch Market- Segmental Analysis

Based on Products

Extensions

• Standalone

• Classical

 

Based on Operating Systems

iOS

• Android

• Others

 

Based on Processor

Single-core

• Dual-core

• Quad-core

• Apple S1

 

Based on Display type

OLED

• LCD

• Interferometric Modular Display

 

Based on Application

Personal Assistance

• Wellness

• Media and Entertainment

• Healthcare

• Sports

• Others

 

Based on Distribution Channel

Direct Sales

• E-commerce

• Retail Stores

• Others

 

Based on End-user

• Male

• Female

 

 

Why to buy this Report?

The report provides quantitative and qualitative aspect for Smartwatch Market in terms of value and volume, along with supporting market trends, challenges, restraints.

The report provides an in depth analysis from both production and consumption point of view at the regional and country level. Key Factors considered within the report scope are Production capacity by countries/regions, average price, consumption ratio, revenue earned and gross margin.

The report provides competitive analysis of around 30-50 companies operated in Smartwatch Market, these companies are bifurcated into niche players, the leaders and major contenders. The companies are analyzed in terms of following factors such as:

             Business Model

             Production Capacity, Revenue, Sales, Gross Margin

             Key Business Strategy

             SWOT Analysis

In terms of competitive landscape, the report provides distinctive factors that would help the end user in taking a key decision within the business:

             Company Share Analysis from 2020-2022

             Company Analysis by Revenue and Sales

             Company Production Capacity, Gross Margin

             Company Share Analysis by Operating Systems/End Use

             Company Share Analysis by Product/Specification

1. Global Smartwatch Market Introduction and Market Overview

1.1. Objective of the Market Research Study

1.2. Smartwatch Market Definition & Description

1.3. Research Data Parameters & Reporting Timelines

1.3.1. Historical Data Reporting Years – 2020 to 2021

1.3.2. Projected Data Reporting Years – 2022 to 2033

1.3.3. Reporting Data Parameters – Value (US$ Million & Thousand Units)

1.4. Global Smartwatch Market Scope and Market Estimation

1.4.1. Global Smartwatch Overall Market Size & Volume (US$ Million & Thousand Units & Thousand Units), Market CAGR (%), Market Estimates & Forecast (2020 to 2033)

1.4.2. Global Smartwatch Market Revenue Share (%) and Growth Rate (Y-o-Y) from 2020 to 2033

1.5. Smartwatch Market Segmentation

1.5.1. Product of Global Smartwatch Market

1.5.2. Operating System of Global Smartwatch Market

1.5.3. Processor of Global Smartwatch Market

1.5.4. Display Type of Global Smartwatch Market

1.5.5. Application of Global Smartwatch Market

1.5.6. Distribution Channel of Global Smartwatch Market

1.5.7. End User of Global Smartwatch Market

1.5.8. Key Regions of Global Smartwatch Market

 

2. Global Smartwatch Market - Executive Summary

2.1. Global Smartwatch Market – Summary & Snapshot

2.2. Global Smartwatch Market, By Product (US$ Million & Thousand Units)

2.3. Global Smartwatch Market, By Operating System (US$ Million & Thousand Units)

2.4. Global Smartwatch Market, By Processor (US$ Million & Thousand Units)

2.5. Global Smartwatch Market, By Display Type (US$ Million & Thousand Units)

2.6. Global Smartwatch Market, By Application (US$ Million & Thousand Units)

2.7. Global Smartwatch Market, By Distribution Channel (US$ Million & Thousand Units)

2.8. Global Smartwatch Market, By End User (US$ Million & Thousand Units)

2.9. Global Smartwatch Market, By Geography (US$ Million & Thousand Units)

2.10. Global Smartwatch Market Outlook & Future Opportunities

 

3. Smartwatch Market Trends, Outlook, and Factors Analysis

3.1. Global Smartwatch Market Industry Development Trends under COVID-19 Outbreak

3.1.1. Global COVID-19 Status Overview

3.1.2. Influence of COVID-19 Outbreak on Global Smartwatch Market Industry Development

3.1.3. Pre & Post COVID-19 Trends and Scenarios

3.2. Smartwatch Market Dynamics (Growth Impacting Factors & Rationales)

3.2.1. Drivers

3.2.1.1. Growth in demand for wireless sports and fitness equipment

3.2.1.2. Rise in health awareness among the consumers is expected to grow the market

3.2.1.3. Emergence of numerous competitors in the market is also anticipated to drive the market

3.2.2. Restraints

3.2.2.1. Existence of Substitute Product is anticipated to hamper the market growth

3.2.3. Opportunities

3.2.3.1. Increase in spending on creating connected ecosystems offers immense market expansion opportunities

3.2.4. Impact Analysis of Drivers and Restraints

3.3. Ecosystem/ Value Chain Analysis

3.4. Porter’s Five Forces Analysis

3.5. SWOT Analysis

3.6. PEST Analysis

3.7. Average Selling Prices and Pricing Trends Analysis of Smartwatch Market

3.8. Technological Roadmap

3.9. Key Investment Pockets of Smartwatch Market

3.9.1. By Product

3.9.2. By Operating System

3.9.3. By Processor

3.9.4. By Display Type

3.9.5. By Application

3.9.6. By Distribution Channel

3.9.7. By End-User

3.9.8. By Regions

 

4. Global Smartwatch Market: Estimates & Historic Trend Analysis (2020 to 2021)

4.1. Global Smartwatch Market, 2020 – 2021 (US$ Million & Thousand Units)

4.2. Global Smartwatch Market, By Product, 2020 to 2021 (US$ Million & Thousand Units)

4.3. Global Smartwatch Market, By Operating System, 2020 to 2021 (US$ Million & Thousand Units)

4.4. Global Smartwatch Market, By Processor, 2020 to 2021 (US$ Million & Thousand Units)

4.5. Global Smartwatch Market, By Display Type, 2020 to 2021 (US$ Million & Thousand Units)

4.6. Global Smartwatch Market, By Application, 2020 to 2021 (US$ Million & Thousand Units)

4.7. Global Smartwatch Market, By Distribution Channel, 2020 to 2021 (US$ Million & Thousand Units)

4.8. Global Smartwatch Market, By End User, 2020 to 2021 (US$ Million & Thousand Units)

4.9. Global Smartwatch Market, By Region, 2020 to 2021 (US$ Million & Thousand Units)

 

5. Global Smartwatch Market Estimates & Forecast Trend Analysis, by Product

5.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by Product, 2022 & 2033

5.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by Product, 2022 to 2033

5.2.1. Extension

5.2.2. Standalone

5.2.3. Classical

 

6. Global Smartwatch Market Estimates & Forecast Trend Analysis, by Operating System

6.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by Operating System, 2022 & 2033

6.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by Operating System, 2022 to 2033

6.2.1. iOS

6.2.2. Android

6.2.3. Others

 

7. Global Smartwatch Market Estimates & Forecast Trend Analysis, by Processor

7.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by Processor, 2022 & 2033

7.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by Processor, 2022 to 2033

7.2.1. Single-Core

7.2.2. Dual-Core

7.2.3. Quad-Core

7.2.4. Apple S1

 

8. Global Smartwatch Market Estimates & Forecast Trend Analysis, by Display Type

8.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by Display Type, 2022 & 2033

8.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by Display Type, 2022 to 2033

8.2.1. OLED

8.2.2. LCD

8.2.3. Interferometric Modulator Display

 

9. Global Smartwatch Market Estimates & Forecast Trend Analysis, by Application

9.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by Application, 2022 & 2033

9.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by Application, 2022 to 2033

9.2.1. Personal Assistance

9.2.2. Wellness

9.2.3. Media & Entertainment

9.2.4. Healthcare

9.2.5. Sports

9.2.6. Others

 

10. Global Smartwatch Market Estimates & Forecast Trend Analysis, by Distribution Channel

10.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by Distribution Channel, 2022 & 2033

10.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by Distribution Channel, 2022 to 2033

10.2.1. Direct Sales

10.2.2. E-Commerce

10.2.3. Retail Stores

10.2.4. Others

 

11. Global Smartwatch Market Estimates & Forecast Trend Analysis, by End-User

11.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by End-User, 2022 & 2033

11.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by End-User, 2022 to 2033

11.2.1. Male

11.2.2. Female

 

12. Global Smartwatch Market Analysis and Forecast, by Region

12.1. Global Smartwatch Market Share (%) Estimates and Forecasts, by Region, 2022 & 2033

12.2. Global Smartwatch Market Revenue & Volume (US$ Million & Thousand Units) Estimates and Forecasts, by Region, 2022 to 2033

12.2.1. North America

12.2.2. Europe

12.2.3. Asia Pacific

12.2.4. Middle East and Africa

12.2.5. Latin America

 

13. North America Smartwatch Market: Estimates & Forecast Trend Analysis

13.1. North America Smartwatch Market Assessments & Key Findings

13.2. North America Smartwatch Market Share (%) Estimates and Forecasts, 2022 & 2033

13.3. North America Smartwatch Market Size & Volume Estimates and Forecast (US$ Million & Thousand Units) (2022 to 2033)

13.3.1. By Product

13.3.2. By Operating System

13.3.3. By Processor

13.3.4. By Display Type

13.3.5. By Application

13.3.6. By Distribution Channel

13.3.7. By End-User

13.3.8. By Major Country

13.3.8.1. The U.S.

13.3.8.2. Canada

 

14. Europe Smartwatch Market: Estimates & Forecast Trend Analysis

14.1. Europe Smartwatch Market Assessments & Key Findings

14.2. Europe Smartwatch Market Share (%) Estimates and Forecasts, 2022 & 2033

14.3. Europe Smartwatch Market Size & Volume Estimates and Forecast (US$ Million & Thousand Units) (2022 to 2033)

14.3.1. By Product

14.3.2. By Operating System

14.3.3. By Processor

14.3.4. By Display Type

14.3.5. By Application

14.3.6. By Distribution Channel

14.3.7. By End-User

14.3.8. By Major Country

14.3.8.1. Germany

14.3.8.2. The U.K.

14.3.8.3. France

14.3.8.4. Italy

14.3.8.5. Spain

14.3.8.6. Rest of Europe (includes all other European countries)

 

15. Asia Pacific Smartwatch Market: Estimates & Forecast Trend Analysis

15.1. Asia Pacific Smartwatch Market Assessments & Key Findings

15.2. Asia Pacific Smartwatch Market Share (%) Estimates and Forecasts, 2022 & 2033

15.3. Asia Pacific Smartwatch Market Size & Volume Estimates and Forecast (US$ Million & Thousand Units) (2022 to 2033)

15.3.1. By Product

15.3.2. By Operating System

15.3.3. By Processor

15.3.4. By Display Type

15.3.5. By Application

15.3.6. By Distribution Channel

15.3.7. By End-User

15.3.8. By Major Country

15.3.8.1. China

15.3.8.2. Japan

15.3.8.3. India

15.3.8.4. ASEAN

15.3.8.5. South Korea

15.3.8.6. Rest of Asia Pacific (includes all other Asia Pacific countries)

 

16. Middle East & Africa Smartwatch Market: Estimates & Forecast Trend Analysis

16.1. Middle East & Africa Smartwatch Market Assessments & Key Findings

16.2. Middle East & Africa Smartwatch Market Share (%) Estimates and Forecasts, 2022 & 2033

16.3. Middle East & Africa Smartwatch Market Size & Volume Estimates and Forecast (US$ Million & Thousand Units) (2022 to 2033)

16.3.1. By Product

16.3.2. By Operating System

16.3.3. By Processor

16.3.4. By Display Type

16.3.5. By Application

16.3.6. By Distribution Channel

16.3.7. By End-User

16.3.8. By Major Country

16.3.8.1. GCC

16.3.8.2. South Africa

16.3.8.3. Egypt

16.3.8.4. Rest of Middle East & Africa (includes all other Middle East & Africa countries)

 

17. Latin America Smartwatch Market: Estimates & Forecast Trend Analysis

17.1. Latin America Market Assessments & Key Findings

17.2. Latin America Smartwatch Market Share (%) Estimates and Forecasts, 2022 & 2033

17.3. Latin America Smartwatch Market Size & Volume Estimates and Forecast (US$ Million & Thousand Units) (2022 to 2033)

17.3.1. By Product

17.3.2. By Operating System

17.3.3. By Processor

17.3.4. By Display Type

17.3.5. By Application

17.3.6. By Distribution Channel

17.3.7. By End-User

17.3.8. By Major Country

17.3.8.1. Brazil

17.3.8.2. Mexico

17.3.8.3. Rest of Latin America (includes all other Latin America countries)

 

18. Competitive Landscape

18.1. Smartwatch Market Revenue Share Analysis (%), by Major Players (2021)

18.2. Smartwatch Market Competition Matrix, by Leading Players

18.3. Smartwatch List of Emerging, Prominent and Leading Players

18.4. Major Mergers & Acquisitions, Partnership, Joint Venture, Expansions, Deals, Recent Developments, etc.

 

19. Company Profiles

19.1. Apple Inc.

19.1.1. Company Overview & Insights

19.1.2. Financial Performance

19.1.3. Product / Service Portfolio

19.1.4. Geographical Footprint & Share

19.1.5. Strategic Initiatives & Key Developments

 

*Similar details would be provided for all the players mentioned below

19.2. Fitbit, Inc.

19.3. Garmin Ltd

19.4. Alphabet Inc.

19.5. Google LLC

19.6. Huawei Technologies Co., Ltd.

19.7. Fossil Group, Inc

19.8. Motorola Mobility LLC

19.9. Sony Corporation

19.10. SAMSUNG

19.11. Tomtom International BV

19.12. Giorgio Armani S.p.A,

19.13. Amazon

19.14. Polar Electro

19.15. ASUSTEK Computer Inc

19.16. LG Electronics

19.17. Xiomi Inc

19.18. Others

 

20. Assumptions and Research Methodology

20.1. Data Mining

20.2. Secondary Research

20.3. Primary Research

20.4. Subject Matter Expert Advice

20.5. Quality Check

20.6. Final Review

20.7. Data Triangulation

20.8. Bottom-Up Approach

20.9. Top Down Approach

20.10. Research Flow

20.11. Key Insights from Industry Experts

20.12. Data Sources

20.13. Assumptions

20.14. Limitations

 

21. Conclusions and Recommendations

21.1. Key Research Findings and Conclusion

21.2. Key Insights & Recommendations from Analysts

Quality Assurance Process

  1. We Market Research’s Quality Assurance program strives to deliver superior value to our clients.

We Market Research senior executive is assigned to each consulting engagement and works closely with the project team to deliver as per the clients expectations.

Market Research Process




We Market Research monitors 3 important attributes during the QA process- Cost, Schedule & Quality. We believe them as a critical benchmark in achieving a project’s success.

To mitigate risks that can impact project success, we deploy the follow project delivery best practices:
  • Project kickoff meeting with client
  • Conduct frequent client communications
  • Form project steering committee
  • Assign a senior SR executive as QA Executive
  • Conduct internal editorial & quality reviews of project deliverables
  • Certify project staff in SR methodologies & standards
  • Monitor client satisfaction
  • Monitor realized value post-project

Case Study- Automotive Sector

One of the key manufacturers of automotive had plans to invest in electric utility vehicles. The electric cars and associated markets being a of evolving nature, the automotive client approached We Market Research for a detailed insight on the market forecasts. The client specifically asked for competitive analysis, regulatory framework, regional prospects studied under the influence of drivers, challenges, opportunities, and pricing in terms of revenue and sales (million units).

Solution

The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research

The second stage involved primary research in which several market players and automotive parts suppliers were contacted to study their viewpoint concerning the development of their market and production capacity, clientele, and product line. This stage concluded in a brief understanding of the competitive ecosystem and also glanced through the strategies and pricing of the companies profiled.

Market Estimates and Forecast

In the final stage of the study, market forecasts for the electric utility were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.

Case Study- ICT Sector

Business process outsourcing, being one of the lucrative markets from both supply- and demand- side, has appealed to various companies. One of the prominent corporations based out of Japan approached us with their requirements regarding the scope of the procurement outsourcing market for around 50 countries. Additionally, the client also sought key players operating in the market and their revenue breakdown in terms of region and application.


Business Solution

An exhaustive market study was conducted based on primary and secondary research that involved factors such as labor costs in various countries, skilled and technical labors, manufacturing scenario, and their respective contributions in the global GDP. A comparative study of the market was conducted from both supply- and demand side, with the supply-side comprising of notable companies, such as GEP, Accenture, and others, that provide these services. On the other hand, large manufacturing companies from them demand-side were considered that opt for these services.


Conclusion

The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2033.


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